Social Media

News / Online

Top 20 most valuable hotel Twitter accounts

By Dennis Schaal | February 24, 2011

How much is a Twitter follower worth and which hotel Twitter accounts are the most valuable? Read More

News / Online

TLabs Showcase - HotelMarketingClub

By Kevin May | February 24, 2011

TLabs Showcase on travel startups featuring India-based web and social media training service HotelMarketingClub. Read More

Travel advertising rules - good for consumers, nightmare for companies

By Kevin May | February 23, 2011

A regulatory storm is heading for the UK, where pretty much every travel company will have to watch for blunders on any of its publicly available information on the web. Read More

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Harvard students start social network and seek to expand to other campuses -- sound familiar?

By Dennis Schaal | February 22, 2011

Gtrot, a social travel planning service started by a couple of Harvard College students, just received $560,000 in funding, according to a financial filing with the Securities and Exchange Commission. Read More

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Will Travelocity be the social media winner in its beach or ski Facebook contest?

By Dennis Schaal | February 22, 2011

Travelocity will randomly hand out a vacation for two to Maui or Vail, Colo., after completing its just-launched beach or ski Facebook vote, but the online travel agency, too, will assuredly come up a... Read More

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Five questions over in-house or outsourcing of hotel web marketing

By Viewpoints | February 22, 2011

One of the top discussions among hotel marketers today is about cutting costs and growing revenues in this tough market. Read More

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What are the expectations of hostel users in a digital world?

By Kevin May | February 22, 2011

Interesting - and perhaps some surprising - results from a survey produced to understand more about consumers who buy budget and hostel accommodation. Read More

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Qantas CEO blames Twitter for share price collapse, forgets own errors

By Kevin May | February 18, 2011

Fighting talk from Qantas CEO Alan Joyce who has attacked Twitter in the wake of the A380 incident in November 2010 when an engine exploded shortly after take-off. Read More

Farelogix YouTube video questions alleged deception of GDS coalitions

By Dennis Schaal | February 18, 2011

OK, Farelogix takes us to the movies again, this time questioning the alleged scare tactics of "GDS and sponsored coalitions and lobbyists." Read More

Google to make travel search even more social

By Kevin May | February 17, 2011

Important update from the Googleplex today with news that searches will now feature more from a user's friends on social media sites and integration within the main results page. Read More

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TripAdvisor US lodging survey: Social media budgets to rise in 2011

By Dennis Schaal | February 17, 2011

TripAdvisor conducted its first survey of U.S. hoteliers, B&B owners and innkeepers in its database and found that 57% expect to increase their social media budgets in 2011. Read More

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Tweet for a seat on the maiden A380 flight on Lufthansa

By Kevin May | February 16, 2011

Nice idea from German airline Lufthansa as it looks to build some buzz ahead of the first flight of its Airbus A380 later this month from Frankfurt to New York City. Read More

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Why Facebook is the new hotel search engine

By Patrick Landman | February 15, 2011

Everyone is focused on the integration of prices by Google in maps and universal search results, and on how this affect will the hotel and travel distribution landscape. Read More

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Ten reasons why travel marketers should consider Facebook

By Viewpoints | February 11, 2011

With over 600 million active users regularly sharing their preferences, likes and location, Facebook’s enormous amount of user data makes the social network an incredibly powerful performance based... Read More