Social Media

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Southwest quickly sizes up situation, 'Not So Silent Bob' keeps up substanial pressure

By Dennis Schaal | February 15, 2010

With controversy still swirling about Kevin Smith's removal from a Southwest Airlines flight, the director kept up the pressure after the airline published a blog post about the incident, defending its... Read More

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Social media – constant change, elusive ROI, beware of mass hysteria

By Timothy O'Neil-Dunne | February 15, 2010

Social Media has only one constant – and that is change. So how on earth do you keep up? Read More

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Silent Bob Strikes Back @SouthWestAir

By Stephen Joyce | February 13, 2010

Hot on the heels of my Winning Airline Twitter Strategies post is a story hot off the Twitter feed. Read More

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Eurostar promises smartphones for drivers and better use of social media

By Kevin May | February 12, 2010

Updated story included... Eurostar has recognised the communication screw-ups that took place during its calamitous mechanical failure before Christmas and is rolling out what it says are "major... Read More

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How to win with an airline Twitter strategy

By Stephen Joyce | February 10, 2010

There seems to be two very distinct types of airlines using Twitter - those who "get it" and those who don't. Read More

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GAP Adventures turn for dream job-picture-trip online competition

By Kevin May | February 8, 2010

GAP Adventures is the latest in what is becoming an increasingly long line of travel companies to turn to online competitions to raise their profile. Read More

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What are the most popular tourism profiles on Twitter?

By Kevin May | February 4, 2010

A study into the popularity of travel-related Twitter accounts has revealed only two profiles beginning with the titles "Visit", "Travel", "Tourism" or "Discover" have more than 10,000 followers. Read More

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Why your Facebook fans are phonies

By Troy Thompson | February 2, 2010

A Facebook poll to find which US state can get the most 'fans' might be interesting in the short term but over time it is probably - and unfortunately - utterly meaningless. Read More

Is the first rule of a social media strategy to announce you are going to get one? [First Choice]

By Kevin May | January 26, 2010

Tour operator First Choice has taken the offbeat step of laying open its lack of a social media strategy and saying it will now have one thanks to a tie-in with a specialist agency. The TUI-owned... Read More

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TripChill builds Twitter trip notification engine

By Kevin May | January 25, 2010

Mobile trip itinerary assistant TripChill wants users to Tweet their way through their travels by using a new tool to notify selected friends of milestones along a journey. The simplest execution of the... Read More

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Tnooz List: 50 travel companies and the Twitter follow-follower ratio debate

By Kevin May | January 15, 2010

UK ecommerce and marketing service EConsultancy joined the likes of tech uberblogger Robert Scoble recently by unfollowing enmasse around 19,000 followers of its Twitter account. The company says the... Read More

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China travel executives still in pursuit of best social media strategy

By Viewpoints | December 23, 2009

The fast pace of change in social media tools and the travel market in China are combining to inspire a search for the best way to reach China’s increasingly affluent, increasingly independent... Read More

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Is Carnival Cruise Lines trying to muzzle social media?

By Dennis Schaal | December 15, 2009

UPDATE: Major reverse following original story. Carnival Cruise Lines intends to introduce a new travel agency policy that bars partners from using any Carnival trademark or intellectual property on... Read More

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Will Google Wave kill the trip planning sites?

By Stephen Joyce | December 14, 2009

It dawned on me recently that like so many other Google apps, Wave has the potential to disrupt the crowded trip planning site arena. It occurred to me that the tool would be particularly useful if I... Read More

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Solutionz gets social-media centric with GuestCentric Systems

By Dennis Schaal | December 7, 2009

Solutionz Media, a new venture by travel industry veterans Chicke Fitzgerald and Tiffany Topcik, partnered with GuestCentric Systems to go after business from independent hotels looking to enter into... Read More

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