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PhocusWire's in-depth coverage of travel search, featuring news, analysis, interviews, research and more on Google, other search engines, strategies, executives and role in the market.

Tnooz-Travelport FREE Webinar: The (R)evolution of Search
Webinars / Online
Tnooz-Travelport FREE Webinar: The (R)evolution of Search
By Kevin May | March 12, 2012
With travel industry consolidation, the rise of metasearch, and increasingly tech savvy consumers, search has never played a more important role within the travel industry. Read More
Yelp IPO: On the move in stock market and mobile
News / Online
Yelp IPO: On the move in stock market and mobile
By Dennis Schaal | March 2, 2012
Restaurant and shopping review company Yelp executed its initial public offering, and its stock was trading up to 73% higher than its $15 pricing at its debut on Nasdaq. Read More
What happens when you apply semantic search technology to hotel websites?
News / Online
What happens when you apply semantic search technology to hotel websites?
By Viewpoints | February 28, 2012
A hotel is dynamic -- a veritable revolving door of people and activities. Yet most hotel websites are dynamic only in the booking process. Read More
Five ingredients of basic digital marketing that can help hotel SEO, but many still ignore
News / Online
Five ingredients of basic digital marketing that can help hotel SEO, but many still ignore
By Viewpoints | February 27, 2012
Independent hotels are paranoid about visibility. The industry is extremely competitive: as within any market with oversupply, capturing market share means someone else is losing out. Read More
Tnooz-Tealeaf Webinar VIDEO: Understanding the challenges of the multi-channel travel booker
Webinars / Online
Tnooz-Tealeaf Webinar VIDEO: Understanding the challenges of the multi-channel travel booker
By PhocusWire | February 1, 2012
Direct, social media, offline retail, mobile web, mobile app, website et al - travellers can search and book products and engage with brains in more channels than ever before. Read More
Amid controversy, Google Africa SME play expands - with Ghana Tourism deal
News / Online
Amid controversy, Google Africa SME play expands - with Ghana Tourism deal
By Viewpoints | January 22, 2012
The last few weeks haven't been great for Google, especially for its operations in Africa. Read More
Room Key: Open to all, will lower hotel distribution costs, features and marketing to come
News / Online
Room Key: Open to all, will lower hotel distribution costs, features and marketing to come
By Kevin May | January 11, 2012
More details emerging about Room Key, the global hotel search platform created by six of the biggest accommodation super-brands in the world. Read More
Hotel giants come together to launch Room Key search site
News / Online
Hotel giants come together to launch Room Key search site
By Kevin May | January 11, 2012
Massive development in the hotel sector with six of the biggest hotel chains on the planet uniting to launch Room Key, a new online hotel search platform. Read More
Practical application of semantic technology and personalization in travel
News / Online
Practical application of semantic technology and personalization in travel
By Valyn Perini | January 10, 2012
Larry Smith of Thematix has previously written several excellent posts in Tnooz about semantic technologies in the travel industry. Read More
Tnooz-Tealeaf FREE Webinar: Understanding the challenges of the multi-channel travel booker
Webinars / Online
Tnooz-Tealeaf FREE Webinar: Understanding the challenges of the multi-channel travel booker
By Kevin May | January 10, 2012
As the always-connected traveller turns to mobile and other devices to search and book products, travel brands must finally grasp the importance of providing a seamless multi-channel customer... Read More
Why you need to care about travel technology, semantic web and ontology
News / Online
Why you need to care about travel technology, semantic web and ontology
By Viewpoints | January 3, 2012
What does this all this mean for the wider travel industry? How do XML schema and ontologies connect? Why does it matter? Should you care? Read More
Where next with technology for tourism boards and destination marketing organisations?
News / Online
Where next with technology for tourism boards and destination marketing organisations?
By Viewpoints | December 30, 2011
In late 2010, we interviewed 650 destination marketing organizations to determine what they had in the way of tools for delivering web content to visitors. Read More
So where can the industry turn to for a dose of Fake Review Optimisation? Many places
News / Online
So where can the industry turn to for a dose of Fake Review Optimisation? Many places
By Viewpoints | December 21, 2011
Almost a month on since my series of posts on Fake Review Optimization, there is some still scepticism out there about the concept and its impact in travel. Read More
Travel marketing firms merge to create MMGY Global, claim biggest in the world
News / Online
Travel marketing firms merge to create MMGY Global, claim biggest in the world
By Kevin May | December 9, 2011
It's not just constant chatter around the industry about consolidation of suppliers and intermediaries - those spending the industry's marketing money are also joining forces. Read More
Corporate agency concedes search to searchers in new policy tool
News / Online
Corporate agency concedes search to searchers in new policy tool
By Dennis Schaal | December 8, 2011
There's a dirty little secret about corporate booking tools -- road warriors think they are clunky and a majority do their searching on more agile consumer sites before completing their reservations in... Read More
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