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PhocusWire's in-depth coverage of travel search, featuring news, analysis, interviews, research and more on Google, other search engines, strategies, executives and role in the market.

Fliggy launches FlyAI developer platform for AI-powered travel applications
News / Technology
Fliggy launches FlyAI developer platform for AI-powered travel applications
By Cathy Walsh | April 20, 2026
The platform gives developers access to live travel data and a way to earn commissions from AI-driven bookings. Read More
Hyatt opens up ChatGPT to employees
News / Technology
Hyatt opens up ChatGPT to employees
By Linda Fox | April 20, 2026
Employees across finance, marketing and operations can access the artificial intelligence (AI) platform's capabilities to improve the customer experience. Read More
Losing control, data privacy top concerns around AI travel booking
News / Online
Losing control, data privacy top concerns around AI travel booking
By Linda Fox | April 14, 2026
Consumers are not yet comfortable with letting AI take over when it comes to booking travel, according to research. Read More
Agentic commerce in travel: Preparing for the industry’s next big shift
From Our Partners / Technology
Agentic commerce in travel: Preparing for the industry’s next big shift
By Michelle Bruno | April 14, 2026
The report provides a look at how agentic AI is reshaping travel commerce and what travel merchants must do to prepare for the next phase of AI-driven discovery, booking and payment. Read More
PhocusWire's travel tech news briefs: Nuitée, Navan, Expedia Group and more...
News / Technology
PhocusWire's travel tech news briefs: Nuitée, Navan, Expedia Group and more...
By PhocusWire | April 10, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Travel players weigh approaches to winning AI visibility
News / Technology
Travel players weigh approaches to winning AI visibility
By Morgan Hines | March 25, 2026
As AI transforms search into an interactive "answer set," travel brands must pivot to prioritizing first-party data, content portability and trust. Read More
The fastest shift in travel behavior just became the default
News / Online
The fastest shift in travel behavior just became the default
By Phocuswright Research | March 24, 2026
With more than half of active U.S. travelers using AI, how travel planning is thought about is changing. Read More
Why Google will win the agentic e-commerce race and what it means for travel
Opinion / Technology
Why Google will win the agentic e-commerce race and what it means for travel
By Mario Gavira - Travelier | March 23, 2026
Google doesn’t need to reinvent the wheel, it just needs to win against OpenAI to become the go-to AI travel assistant. Read More
Google adds cart, loyalty features to UCP
News / Technology
Google adds cart, loyalty features to UCP
By Linda Fox | March 20, 2026
The company has added cart and loyalty capabilities to simplify the shopping experience. Read More
Short-term rental sector bets on AI search to drive direct bookings
News / Technology
Short-term rental sector bets on AI search to drive direct bookings
By Matthew Parsons | March 12, 2026
Direct rental bookings are modest today, but AI could help change that. Read More
Hilton rolls out AI trip-planning tool
News / Technology
Hilton rolls out AI trip-planning tool
By Abby Crotty | March 10, 2026
Hilton launched a beta version of the tool to a small group of users on Hilton.com. Read More
Agentic AI in travel: Technology readiness and consumer trust
News / Technology
Agentic AI in travel: Technology readiness and consumer trust
By Linda Fox | March 6, 2026
Executives from Booking.com, Google, Sabre and Skyscanner discuss the challenges for the travel industry in adopting agentic AI. Read More
Lighthouse introduces ChatGPT app for direct hotel booking
News / Technology
Lighthouse introduces ChatGPT app for direct hotel booking
By Morgan Hines | March 4, 2026
Powered by Connect AI from Lighthouse, The Hotels Network app in ChatGPT is open to hotels across the world. Read More
Lonely Planet launches travel app to expand digital platform strategy
News / Technology
Lonely Planet launches travel app to expand digital platform strategy
By Cathy Walsh | March 4, 2026
The travel app combines guidebook expertise with interactive maps, local tips and trip-building tools. Read More
APAC travel trends pt. 1: Traveler behavior, growing markets and what's coming next
News / Online
APAC travel trends pt. 1: Traveler behavior, growing markets and what's coming next
By Abby Crotty | March 4, 2026
In part one of a two-part feature, PhocusWire takes a deep dive into the current travel trends defining APAC and what the landscape may look like moving forward. Read More
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