Phocuswright Europe 2025

News / Online

Investor grabs 9% of "undervalued" Tripadvisor Group

By Linda Fox | July 3, 2025

Starboard said in an SEC filing that Tripadvisor shares were undervalued and that it would meet with the management and board of directors to explore opportunities to boost value. Read More

News / Technology

SEO has left the party: How travel marketing could change

By Morgan Hines | July 3, 2025

Digital travel marketing has changed immensely in recent years, but more shifts are on the horizon as technology, namely AI, continues to evolve. Read More

From Our Partners / Technology

Rethinking travel search with AI

By PhocusWire | July 2, 2025

Skyscanner CPO Piero Sierra explains how how the company is leveraging AI to enhance traveler discovery, power new B2B partnerships and evolve its role from a metasearch engine to a trusted travel... Read More

News / Technology

Hospitality tech leaders talk investment, incumbents and AI

By Linda Fox | July 2, 2025

The leaders of hospitality tech companies Hostaway, Lighthouse and Mews discussed growth strategies and technology developments during a session at Phocuswright Europe 2025. Read More

News / Online

Specialist travel brands on being agile and building trust amid volatility

By Linda Fox | July 1, 2025

At Phocuswright Europe 2025, executives from CheckYeti and WingBuddy discussed what it's like to be a niche player in turbulent times. Read More

News / Technology

Airline executives discuss data fragmentation, AI strategy and consumer behavior

By Linda Fox | June 30, 2025

Aviation executives from Lufthansa Group and OAG addressed data fragmentation, as well as risk and opportunities for AI during a session at Phocuswright Europe 2025. Read More

News / Technology

How a ferry company thinks about AI trip planning

By Morgan Hines | June 26, 2025

Stena Line Travel and Retail Group CEO Jari Virtanen opens up about the company AI trip planning solution that was born on the back of modular technology. Read More

News / Online

Online travel veterans on travel technology evolution and what's next

By Abby Crotty | June 26, 2025

In a special session at Phocuswright Europe, online travel vets Mauricio Prieto and Gillian Tans shared their thoughts on the state of the industry and where it's headed amid the age of AI. Read More

From Our Partners / Technology

Unlocking the power of virtual cards for B2B travel payments

By PhocusWire | June 25, 2025

Worldline's head of travel, Chia Cartaya, offers practical advice on how OTAs can transform their operations and realize the full potential of virtual payment technology. Read More

Interview / Online

Phocuswright Europe 2025 Launch Innovator interview: Maya

By PhocusWire | June 25, 2025

Maya, an AI agent built to support travel companies' teams, can chat in more than 100 languages. Read More

News / Technology

Progressing toward ‘seamless’ travel with self-sovereign identity

By Abby Crotty | June 25, 2025

According to Nick Price, co-chair of DIF Hospitality & Travel Special Interest Group, the current travel experience is too difficult to manage. Read More

News / Technology

What products need development, according to Expedia Group

By Morgan Hines | June 24, 2025

Shilpa Ranganathan, chief product officer of Expedia Group, said there are three areas that could benefit from more development, product-wise. Read More

News / Technology

Sophisticated scams are on the rise: How travel brands can secure trust

By Morgan Hines | June 23, 2025

The list of cyber threats to travel brands such as phishing, credential stuffing and nation state attacks is growing as artificial intelligence advances. Read More

News / Online

How the travel industry is working to rebalance tourism as protests spread

By Morgan Hines | June 20, 2025

A panel of destination and sustainability executives discuss steps the travel industry can take to spread tourism beyond the most popular hotspots at Phocuswright Europe 2025. Read More