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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

Airbnb announces complete rebranding with a "symbol of belonging"
News / Distribution
Airbnb announces complete rebranding with a "symbol of belonging"
By Nick Vivion | July 16, 2014
P2P rental pioneer Airbnb has announced a new direction and a fresh look at an international event... Read More
More hotels offer loyalty points for posting photos on social media
News / Technology
More hotels offer loyalty points for posting photos on social media
By Nick Vivion | July 16, 2014
Hotels are eager to garner organic social media attention from guests, as this is one of the most... Read More
Yes or no - has social media turned out to be a waste of time?
News / Online
Yes or no - has social media turned out to be a waste of time?
By PhocusWire | July 16, 2014
SOCIAL: Despite the constant presence of social media in the lives of millions of consumers, some... Read More
Online reviews continue to garner power as reliable gauge of local businesses
News / Online
Online reviews continue to garner power as reliable gauge of local businesses
By Nick Vivion | July 15, 2014
Local SEO firm BrightLocal has updated its annual user review report, which looks at how users create... Read More
TripAdvisor lets users post reviews direct from hotel Facebook pages
News / Online
TripAdvisor lets users post reviews direct from hotel Facebook pages
By Kevin May | July 15, 2014
TripAdvisor wants to make it easier for hotels and other services to get reviews, with a major upgrade... Read More
Everything you need to know about content marketing for hotels
News / Online
Everything you need to know about content marketing for hotels
By Viewpoints | July 15, 2014
The hospitality industry remains extremely competitive, especially since OTAs have managed to capture... Read More
How an online travel guide survived ten years in a fiercely competitive landscape
News / Online
How an online travel guide survived ten years in a fiercely competitive landscape
By Karthick Prabu | July 15, 2014
South East Asia-focused online travel guide Travelfish turned ten this month, a milestone given the... Read More
FlatClub releases live bidding feature for shared spaces and rentals
News / Online
FlatClub releases live bidding feature for shared spaces and rentals
By Nick Vivion | July 15, 2014
FlatClub, the London-based peer-to-peer rentals engine (TLabs here), now offers a new way to book... Read More
How a restaurant worked out why it was getting bad online reviews
News / Online
How a restaurant worked out why it was getting bad online reviews
By PhocusWire | July 14, 2014
MARKETING: There are all sorts of fancy bits of technology now in place to give travel brands some... Read More
Updated analytics and advertising options on Twitter and Facebook
News / Online
Updated analytics and advertising options on Twitter and Facebook
By Nick Vivion | July 14, 2014
The past few days saw two significant updates for advertisers from Twitter and Facebook, which are... Read More
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