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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

Kayak will not outspend rivals in Europe, sub-scale metas will be in trouble
News / Distribution
Kayak will not outspend rivals in Europe, sub-scale metas will be in trouble
By Kevin May | March 10, 2015
The industry and media can always count on Kayak co-founder and CEO, Steve Hafner, for a few... Read More
Ridesharing, airports and hotels to benefit from Apple Watch integrations
News / Technology
Ridesharing, airports and hotels to benefit from Apple Watch integrations
By Nick Vivion | March 9, 2015
As expected there are three key areas of travel that will benefit from the upcoming Apple Watch... Read More
Building a bridge between revenue management and marketing in hotels
News / Distribution
Building a bridge between revenue management and marketing in hotels
By Viewpoints | March 9, 2015
Hotel distribution is more complex today than ever and there are so many companies between the hotel... Read More
Reputation management cited as key investment trend for hotels
News / Distribution
Reputation management cited as key investment trend for hotels
By Kevin May | March 9, 2015
An upcoming report will say hotels are looking at online reputation management as their key investment... Read More
How Cornell students helped Leading Hotels of the World boost revenue
News / Online
How Cornell students helped Leading Hotels of the World boost revenue
By Sean O'Neil | March 6, 2015
Companies don’t need to hire a large "big data" team to benefit from the latest academic knowledge of... Read More
Marketing watch: Twitter adds enhanced targeting thanks to third party data
News / Online
Marketing watch: Twitter adds enhanced targeting thanks to third party data
By Nick Vivion | March 6, 2015
Twitter's latest advertising enhancement promises to deliver a far more engaging and conversion-rich... Read More
Closing in on a 360-degree view for airports and airlines
News / Technology
Closing in on a 360-degree view for airports and airlines
By Linda Fox | March 6, 2015
SITA has combined trends and numbers from recent reports to reveal how airports and carriers are... Read More
Instagram launches clickable ad carousels perfect for travel marketing
News / Online
Instagram launches clickable ad carousels perfect for travel marketing
By PhocusWire | March 5, 2015
Instagram's advertising product has received a significant upgrade that will appeal to travel... Read More
This is how many visitors hotels are losing to OTAs via paid search
News / Distribution
This is how many visitors hotels are losing to OTAs via paid search
By Nick Vivion | March 4, 2015
In the fourth quarter of 2014, the average hotel brand lost an estimated 31,653 clicks per month to... Read More
Data crunching who is using Twitter to give a new vision of a destination
News / Technology
Data crunching who is using Twitter to give a new vision of a destination
By Kevin May | March 3, 2015
Twitter might be a big echo chamber of noise at the best of times, but there is an enormous amount of... Read More
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