Online Travel Agency

PhocusWire's in-depth coverage of online travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

Fliggy announces its latest agentic AI travel assistant
News / Technology
Fliggy announces its latest agentic AI travel assistant
By Abby Crotty | August 12, 2026
The assistant is powered by Alibaba’s Qwen model and trained on Fliggy’s proprietary travel data and real-time transaction systems. Read More
Zerolook secures $1.9M to address AI search volumes
News / Finance
Zerolook secures $1.9M to address AI search volumes
By Linda Fox | August 11, 2026
The Switzerland-based company uses machine learning to predict prices and flight itineraries to help reduce the volume of hits on airline systems. Read More
What the EU AI Act means for the travel industry
News / Technology
What the EU AI Act means for the travel industry
By Mark Frary | August 11, 2026
The EU AI Act requires clear labeling of AI-generated content and transparency when customers are interacting with AI systems. Read More
AI surge meets a crowded digital landscape in Thailand’s online travel boom
News / Technology
AI surge meets a crowded digital landscape in Thailand’s online travel boom
By WiT | August 10, 2026
A new WiT report looks at how local giants, government superapps and sky-high AI enthusiasm are reshaping how Thais book their trips.  Read More
TourRadar's Travis Pittman on rebuilding the company using AI
Opinion / Technology
TourRadar's Travis Pittman on rebuilding the company using AI
By Travis Pittman - TourRadar | August 10, 2026
TourRadar CEO and co-founder Travis Pittman outlines his experience training AI, comparing the experience to training a junior employee. Read More
Earnings roundup: Uber, Amex GBT, Ixigo and more...
News / Finance
Earnings roundup: Uber, Amex GBT, Ixigo and more...
By Abby Crotty | August 7, 2026
In addition to PhocusWire's regular quarterly earnings coverage, we rounded up results from other big names in the global travel industry. Read More
Expedia Group is investing in AI that doesn't convert yet
News / Finance
Expedia Group is investing in AI that doesn't convert yet
By Linda Fox | August 5, 2026
Expedia Group upped its 2026 guidance on the back of its Q2 results and discussed where AI is having the greatest impact. Read More
Booking Holdings: AI visibility is up, but referrals stay under 1% of room nights
News / Finance
Booking Holdings: AI visibility is up, but referrals stay under 1% of room nights
By Abby Crotty | August 4, 2026
Traffic from LLMs accounts for less than 1% of Booking Holdings' room nights, CFO Ewout Steenbergen said during the company's second-quarter earnings call. Read More
Report: Travelers want AI personalization, not unchecked autonomy
From Our Partners / Technology
Report: Travelers want AI personalization, not unchecked autonomy
By Amadeus | August 3, 2026
Amadeus’ Tailored Horizons report explores how U.S. travelers want AI to personalize trips, where they trust the technology and why control and transparency matter. Read More
Expedia calls on Layla to speed up its AI strategy
News / Technology
Expedia calls on Layla to speed up its AI strategy
By Linda Fox | July 31, 2026
Expedia Group wants to marry its supply and scale with Layla's personalization and planning functionality. Read More
Beyond chatbots, is AI working in travel?
News / Technology
Beyond chatbots, is AI working in travel?
By Linda Fox | July 31, 2026
Travel industry leaders debated the impact of AI so far, where startups stand and the challenges we're not discussing enough during a session at Phocuswright Europe 2026. Read More
U.S. tech-first travel brands pay engineers up to 35% more than hospitality groups
News / Finance
U.S. tech-first travel brands pay engineers up to 35% more than hospitality groups
By Morgan Hines | July 28, 2026
Travel Tech Talent pointed to the 2026 U.S. Department of Labor filings, which show a discrepancy between equivalent software development roles. Read More
The travel startup funding deals and acquisitions that stood out in Q2
News / Finance
The travel startup funding deals and acquisitions that stood out in Q2
By Linda Fox | July 28, 2026
The appetite for travel startup funding was limited in Q2, with more activity in mergers and acquisitions. Read More
Trip.com Group hit with $763M penalty from Chinese regulators
News / Online
Trip.com Group hit with $763M penalty from Chinese regulators
By Morgan Hines | July 27, 2026
China’s State Administration for Market Regulation found that Trip.com Group violated anti-monopoly laws. Read More
Agoda CPO Ittai Chorev on the push into real-time travel updates, AI search
News / Technology
Agoda CPO Ittai Chorev on the push into real-time travel updates, AI search
By Arvindh Yuvaraj - WiT | July 24, 2026
The OTA expanded language support for flight-related chat queries to include Simplified and Traditional Chinese, Thai, Indonesion and support for Hong Kong-based users. Read More
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