Online Travel Agency

PhocusWire's in-depth coverage of online travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

PhocusWire's weekly travel tech news briefs: TravelPerk, Amadeus, Boatscribe, Ryanair and more...
News / Technology
PhocusWire's weekly travel tech news briefs: TravelPerk, Amadeus, Boatscribe, Ryanair and more...
By PhocusWire | September 12, 2025
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Brian Chesky on his mission to transform Airbnb into an ‘everything’ platform
News / Online
Brian Chesky on his mission to transform Airbnb into an ‘everything’ platform
By Morgan Hines | September 12, 2025
Airbnb is looking at AI, community building and additional offerings, including creating a “host ecosystem” to monetize services for hosts. Read More
Tripadvisor, Expedia, Booking, Eu Travel Tech endorse EU online rating code
News / Online
Tripadvisor, Expedia, Booking, Eu Travel Tech endorse EU online rating code
By Morgan Hines | September 11, 2025
The European Union’s new code of conduct is directed at improved transparency and online review reliability for consumers and travel businesses. Read More
Content database specialist Giata Group acquires AI decisioning platform Smartseer
News / Online
Content database specialist Giata Group acquires AI decisioning platform Smartseer
By Abby Crotty | September 11, 2025
Berlin-based Giata said the acquisition is an effort to improve its AI personalization offerings and leverage ROI for its partners. Read More
Unlocking the future of automation: How APIs are powering autonomous distribution
Opinion / Distribution
Unlocking the future of automation: How APIs are powering autonomous distribution
By Chris Hodges - Expedia Group | September 10, 2025
Expedia Group's VP of global connectivity and partner solutions writes that API integration can help improve hoteliers' operational efficiency. Read More
Travel tech flashback: What made headlines in 2024?
News / Technology
Travel tech flashback: What made headlines in 2024?
By Morgan Hines | September 10, 2025
The travel industry was enamored with artificial intelligence (AI) in 2024, with the topic repeatedly making waves. Read More
Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
From Our Partners / Online
Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
By Zartico | September 9, 2025
 In partnership with Zartico, this video series explores the latest trends and delivers practical insights to help travel marketing executives protect market share, stay relevant and prepare for... Read More
Study tracks how travel shoppers use Google’s AI Mode
News / Technology
Study tracks how travel shoppers use Google’s AI Mode
By Abby Crotty | September 9, 2025
A small behavioral study from Propellic examined how travelers interact with Google AI Mode and why travel marketers need to adjust. Read More
Using travel marketing intelligence to multiply ROI
From Our Partners / Online
Using travel marketing intelligence to multiply ROI
By PhocusWire | September 9, 2025
In the final installment in Zartico’s video series, co-founder and chief innovation officer Jay Kinghorn outlines the core challenges of trying connect online ad activity with offline visitation. Read More
ANZ travel market outlook: Growth fueled by prices, not passengers
News / Online
ANZ travel market outlook: Growth fueled by prices, not passengers
By Phocuswright Research | September 9, 2025
Australia and New Zealand’s travel industry has surpassed pre-pandemic revenue levels, but the picture behind the numbers tells a more complicated story.  Read More
Startup Stage: StayNow wants to simplify trip planning
Interview / Startups
Startup Stage: StayNow wants to simplify trip planning
By Abby Crotty | September 8, 2025
StayNow uses AI to help simplify the trip planning process for travelers. Read More
OTAs' high hopes for social, AI channels as Q2 marketing spend hits $5B
News / Online
OTAs' high hopes for social, AI channels as Q2 marketing spend hits $5B
By Linda Fox | September 8, 2025
OTAs are looking to drive efficiency as they diversify from performance marketing to other channels, including social and AI-powered search. Read More
Fliggy's business travel arm AliBtrip unveils AI tools
News / Technology
Fliggy's business travel arm AliBtrip unveils AI tools
By Linda Fox | September 5, 2025
AliBtrip's AI solution has an employee travel agent module and a corporate management agent to help streamline backend processes and ensure compliance. Read More
Travel industry stakeholders react to Google Chrome, data sharing ruling
News / Online
Travel industry stakeholders react to Google Chrome, data sharing ruling
By Morgan Hines | September 5, 2025
What does it mean for travel now that Google will be required to share data with rivals? Read More
Airbnb seems set up for hotel expansion, competition with OTAs
News / Online
Airbnb seems set up for hotel expansion, competition with OTAs
By Morgan Hines | September 4, 2025
The short-term rental giant may be gearing up to take on OTAs, but its recent fee structure shift may negatively impact its hosts. Read More
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