Marketing

News / Technology

Expedia partners with Perplexity for Comet launch

By Morgan Hines | October 6, 2025

Expedia is offering Silver status in its OneKey loyalty program in exchange for users downloading Comet’s recently launched browser. Read More

News / Technology

Plusgrade acquires Oaky, plans unified upsell platform

By Linda Fox | October 6, 2025

Plusgrade's deal to acquire Oaky is its third in recent years following its acquisition of UpStay and Points.com. Read More

News / Online

RateGain to acquire Sojern for $250M

By Morgan Hines | October 2, 2025

The companies aim to create an AI-focused, digital marketing and distribution platform to help the travel industry boost guest acquisition, retention and engagement. Read More

From Our Partners / Online

Airlines are evolving their innovation mindset

By Cara Whitehill - Thayer Investment Partners | October 2, 2025

Airline corporate venture capital teams are adopting a different line of sight when looking at investment and innovation, engaging outside their traditional aviation footprint and tapping into... Read More

News / Online

From SEO to GEO, hotels confront the future of digital discovery

By Matthew Parsons | October 2, 2025

Hospitality brands and independent properties are trying to figure out how best to appear directly in the detailed answers large language models are returning. Read More

From Our Partners / Online

How brand marketers can adapt to travelers’ evolving mindsets

By Matthew Parsons | September 30, 2025

Today's travelers are discovering inspiration through an expanding universe of digital touchpoints and content creators, making their journey from dreaming to booking more complex than ever before. Read More

News / Technology

TikTok launches travel advertising solution

By Morgan Hines | September 29, 2025

TikTok’s Travel Ads is meant to connect users with hotel, destination, flight and cruise catalogs as they explore travel content on the platform. Read More

From Our Partners / Technology

Report: 2025 state of AI for travel and airlines

By Amperity | September 29, 2025

Hotels and airlines are racing to adopt AI, but many are falling short. Find out how your brand stacks up in the State of AI in Travel 2025 report. Read More

From Our Partners / Online

How AI is redefining the modern hotel guest journey

By Hospitality Solutions | September 25, 2025

Discover how artificial intelligence is helping hoteliers do more with less, converting lookers to bookers while elevating the guest experience. Read More

News / Startups

Thayer's Hemmeter on SPAC comeback and space for a new travel brand

By Linda Fox | September 24, 2025

Chris Hemmeter, managing director of Thayer Investment Partners, discusses the pace of experimentation in travel and how it could lead to a new B2C powerhouse. Read More

From Our Partners / Online

4 ways to revive a stale loyalty program

By Larissa McCarty - TFL | September 23, 2025

For travel brands, the biggest opportunity is wildly underutilized and hiding in plain sight. Read More

Opinion / Online

The coming wave: Consolidation in tours and experiences

By Douglas Quinby - Arival | September 23, 2025

Arival CEO and co-founder Douglas Quinby discusses the potential for consolidation and brand-building in tours and experiences. Read More

News / Online

$407B by 2028? The numbers behind U.S. corporate travel’s new trajectory

By Phocuswright Research | September 22, 2025

Phocuswright’s "U.S. Corporate Travel Landscape 2025: Market Size, Policy and the Impact of AI" report captures the forces that will define success for travel leaders. Read More