Marketing

How Expedia Group believes AI can improve digital travel marketing
News / Technology
How Expedia Group believes AI can improve digital travel marketing
By Morgan Hines | December 12, 2025
AI-supported travel marketing can work—as long as it still has a human touch, according to Rob Torres of Expedia Group. Read More
The Loyalty Advantage: Leveraging Travel Protection to Delight Customers
Event / Online
The Loyalty Advantage: Leveraging Travel Protection to Delight Customers
December 9, 2025
Through compelling case studies ranging from major international assistance and medical repatriation interventions to small but meaningful moments of customer delight, learn practical strategies to... On Demand
The hotel perspective: OTA's AI partnerships
News / Distribution
The hotel perspective: OTA's AI partnerships
By Morgan Hines | December 8, 2025
Hospitality industry stakeholders weigh in on hotel distribution: Who is likely to win in an AI era? Read More
Travel's new front door: AI discovery surges as search slips
News / Technology
Travel's new front door: AI discovery surges as search slips
By Phocuswright Research | December 2, 2025
While general search still leads all other research tools, its share is dropping as AI usage grows, raising the question of whether gen AI platforms could eventually overtake traditional search. Read More
How travel marketers can connect context, content and conversion
From Our Partners / Online
How travel marketers can connect context, content and conversion
By PhocusWire | December 1, 2025
How travel marketers can connect context, content and conversion false Amazon Ads Brought to you by https://bit.ly/3QE6but 20345 0 74 FromOurPartners Travel marketers are navigating a rapidly changing... Read More
Pulse check: Industry stakeholders' top concerns and sources of optimism
News / Technology
Pulse check: Industry stakeholders' top concerns and sources of optimism
By Morgan Hines | November 25, 2025
At The Phocuswright Conference, PhocusWire spoke to industry leaders to get a sense of what they’re feeling optimistic and concerned about. Read More
Beyond points: Rethinking loyalty and brand consistency
News / Online
Beyond points: Rethinking loyalty and brand consistency
By Phocuswright Research | November 21, 2025
Phocuswright sought to better understand the forces behind repeat brand patronage in a study exploring consistency, relationships and programs' influence on booking. Read More
How VPNs create exceptional guest experiences and generate new revenue
From Our Partners / Technology
How VPNs create exceptional guest experiences and generate new revenue
By Norton | November 20, 2025
VPN technology can address key security pain points for travelers, helps improve the guest experience and can provide significant business benefits for the hospitality industry. Read More
Mindtrip launches B2B hotel tools
News / Technology
Mindtrip launches B2B hotel tools
By Morgan Hines | November 18, 2025
Mindtrip for Hotels gives guests tailored recommendations ahead of their stay. Read More
PhocusWire's weekly travel tech news briefs: BCD Travel, Cloudbeds, Klook and more...
News / Technology
PhocusWire's weekly travel tech news briefs: BCD Travel, Cloudbeds, Klook and more...
By PhocusWire | November 14, 2025
 Here's our roundup of the people, product and partner news from the global travel industry this week.   Read More
AI at sea: How cruise lines are turning generative tech into practical tools
News / Technology
AI at sea: How cruise lines are turning generative tech into practical tools
By Marisa Garcia | November 13, 2025
Cruise lines are increasing AI use, exploring marketing automation, guest personalization and data integration. Read More
What’s next for hospitality? 3 game-changing trends for 2026
From Our Partners / Online
What’s next for hospitality? 3 game-changing trends for 2026
By Joerg Schuler - Amadeus Hospitality | November 11, 2025
Three powerful forces—smarter technology, personalization and wellness and the growing influence of local events—are reshaping how hotels operate and connect with guests, and the implications should be... Read More
Presenting the Hot 25 Travel Startups for 2026
News / Startups
Presenting the Hot 25 Travel Startups for 2026
By PhocusWire | November 10, 2025
PhocusWire presents the Hot 25 Travel Startups for 2026—our annual list of new companies in travel, hospitality and tourism. Read More
Hot 25 Travel Startups for 2026: E23
Interview / Startups
Hot 25 Travel Startups for 2026: E23
By PhocusWire | November 10, 2025
E23 is a platform for profiling traveler behavior patterns and real-time location flow data on airport and railway stations worldwide. Read More
Nearly half of Airbnb experiences bookings unrelated to accommodations
News / Online
Nearly half of Airbnb experiences bookings unrelated to accommodations
By Morgan Hines | November 6, 2025
When asked why Airbnb wasn’t a partner on OpenAI’s launch of ChatGPT apps, CEO Brian Chesky said the company didn't believe the integration was "ready." Read More
The Phocuswright Conference 2026