Marketing

News / Online

Expedia Group outlines strategies for OpenAI partnership, highlights B2B strength

By Abby Crotty | November 6, 2025

When asked about Expedia Group’s strategic approach to its OpenAI partnership, CEO Ariane Gorin said the company has two main priorities. Read More

News / Online

Trivago reports ongoing growth, continues 'disciplined' marketing approach

By Abby Crotty | November 4, 2025

Trivago CEO Johannes Thomas said the company is “encouraged by the strength and durability of our momentum.” Read More

News / Technology

PhocusWire's weekly travel tech news briefs: Vrbo, IBS Software, TourRadar and more...

By PhocusWire | October 31, 2025

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

From Our Partners / Online

Anchored in assurance: The revenue, loyalty and guest experience case for travel insurance partnerships

By Michelle Bruno | October 30, 2025

Explore how cruise lines use tailored travel protection to enhance customer confidence, loyalty and revenue in a booming market. Read More

News / Online

Rapid Fire with Raj Rishi Singh of MakeMyTrip

By Abby Crotty | October 30, 2025

As we approach The Phocuswright Conference in San Diego, PhocusWire is highlighting a number of conference speakers in a series of Q&As. Read More

News / Technology

Message received: WhatsApp’s role in travel industry

By Morgan Hines | October 30, 2025

Travel companies are integrating with WhatsApp to take advantage of its wide user base. Read More

News / Online

Booking Holdings shares 'early' thoughts on OpenAI apps, reports domestic growth

By Abby Crotty | October 28, 2025

CEO Glenn Fogel conceded that it is still early, but the company is “very happy to be in the first wave of apps with OpenAI.” Read More

From Our Partners / Online

Destination Different: How Gen Z is rewriting the travel playbook

By AB Tasty | October 28, 2025

The travel and hospitality industry is rapidly evolving, and Gen Z is quickly reshaping what the online travel journey looks like. Read More

News / Online

60% of U.S. property managers predict revenue growth amid ongoing challenges

By Abby Crotty | October 24, 2025

With competition already tough and set to become even more intense in 2026, revenue is top of mind for STRs. Read More

From Our Partners / Online

The hidden revenue hack hotels are using to end the year strong

By Hospitality Solutions | October 23, 2025

Gift cards and experience vouchers are turning recipients into loyal guests and driving high-margin revenue through the holiday season and beyond. Read More

From Our Partners / Advertorial

Report: The new guest experience economy

By LG Pro:Centric Stay | October 16, 2025

Competition from luxury hotel brands entering the vacation rental market has made it essential for short-term rental operators to deliver standardized, premium experiences that can scale. Read More

From Our Partners

Accelerating revenue through AI-driven content creation in travel

By Resabee Travel Tech | October 14, 2025

In travel e-commerce, the ability to launch new offers and adapt to market changes quickly is crucial. Read More

News / Online

The five developments driving the evolution of U.S. OTAs

By Phocuswright Research | October 13, 2025

Amid cooling domestic demand, U.S. OTAs are adapting to a more competitive and uncertain landscape. Read More

News / Online

The next generation of travel in Asia: Trust, experience and the coming AI wave

By Yeoh Siew Hoon - WiT | October 13, 2025

Four voices from across Asia’s travel ecosystem examined how the new travel landscape is being reshaped by AI, authenticity and the fight for trust. Read More