Marketing

News / Online

In first earnings report, Airbnb posts quarterly loss of $3.9B

By Jill Menze | February 25, 2021

Despite a massive loss in the fourth quarter of 2020, CEO Brian Chesky says the pandemic has proved Airbnb's business is "inherently adaptable." Read More

News / Online

Booking Holdings focuses on payment platform, connected trip and U.S. growth as 2020 revenue drops 55%

By Mitra Sorrells | February 24, 2021

Booking Holdings CEO Glenn Fogel says the company is focusing on products and strategies that can help the company grow as travel resumes. Read More

News / Online

Investment in digital channels a priority for airlines, OTAs

By Mitra Sorrells | February 22, 2021

Trustly asked leaders from European OTAs and airlines about the strategies they intend to use to improve their relationship with travelers. Read More

News / Online

Tripadvisor revenue down 61% in 2020, subscription product a focus for 2021

By Mitra Sorrells | February 18, 2021

Tripadvisor says it is continuing to roll out the Tripadvisor Plus subscription service in the United States in the first half of 2021, with plans to grow to other English-speaking markets after that. Read More

Interview / Startups

STARTUP STAGE: Travis is a visual, collaborative platform for trip planning

By Mitra Sorrells | February 18, 2021

Travis is an Australia-based startup launched in January 2020 to help users find and share travel experiences. Read More

News / Technology

Cendyn and NextGuest merge to extend reach and tap into data

By Linda Fox | February 17, 2021

The merger creates the largest CRM and digital marketing provider in hospitality, according to the newly formed entity. Read More

News / Online

Google fined €1.1M for deceptive hotel ratings in France

By Mitra Sorrells | February 16, 2021

Google has also agreed to remove its ratings and use those provided by Atout France, the country's tourism agency. Read More

News / Online

Expedia Group pulls Vrbo from Google’s vacation rental metasearch product

By Mitra Sorrells | February 11, 2021

Expedia Group's revenue and gross bookings were both down 67% in the fourth quarter of 2020 compared to the same period in 2019. Read More

News / Online

Trivago sees revenue slump 70% in 2020, bets on local travel to fuel recovery

By Jill Menze | February 9, 2021

Although revenue for Trivago dropped 70% for the full year and nearly 80% for the fourth quarter of 2020, the company believes it's at a turning point in the pandemic. Read More

Opinion / Technology

The COVID travel rebound is coming - is your business prepared?

By Jackie Velez - Xero | February 9, 2021

Travel brands should consider these key steps in order to successfully capture the COVID travel rebound. Read More

News / Distribution

Klook on what it will mean to win in 2021

By Yeoh Siew Hoon - WiT | February 1, 2021

Fresh from raising another $200 million, Klook co-founder and COO Eric Gnock Fah spoke to WiT’s Yeoh Siew Hoon about the new funding and investing for the future. Read More

Interview / Online

Sounding Off: The real key to getting bookings? Inspiring traveler confidence

By PhocusWire | January 29, 2021

The travel industry isn’t good at negative messaging, with one or two exceptions, but some say now is a good time to find some positives by exploiting a little of the negative. Read More

News / Online

How travel marketers adjust to the ups and downs of COVID-19

By Mitra Sorrells | January 27, 2021

As coronavirus rates and lockdown measures shift, travel advertising strategies have centered on careful messaging through digital platforms. Read More

Opinion / Online

What to know about the new customer travel planning, shopping and booking journey

By Kurt Weinsheimer - Sojern | January 25, 2021

While the travel industry certainly can’t predict quarantine mandates, companies can capitalize on demand by meeting customer conditions. Read More

News / Online

Black U.S. travelers make decisions based on safety, representation

By Jill Menze | January 18, 2021

According to MMGY Global, Black U.S. travelers are more influenced by safety concerns and marketing representation than their European counterparts. Read More

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