Loyalty

OTAs' marketing spend exceeded $20B in 2025
News / Online
OTAs' marketing spend exceeded $20B in 2025
By Linda Fox | February 27, 2026
Marketing investment from the largest online travel players rose again last year. Read More
Loyalty API platform Odynn secures $9.5M
News / Online
Loyalty API platform Odynn secures $9.5M
By Abby Crotty | February 19, 2026
The company said fresh capital will be used to build its team, scale go-to-market efforts and "deepen integrations." Read More
Indicio launches tech allowing AI agents to verify digital passports
News / Technology
Indicio launches tech allowing AI agents to verify digital passports
By Abby Crotty | February 11, 2026
The software overseeing the interactions also verifies that the chatbot actually belongs to the airline or travel company, “creating trust in both directions.” Read More
Marriott shares details of AI projects, partnerships
News / Technology
Marriott shares details of AI projects, partnerships
By Linda Fox | February 11, 2026
Marriott plans to deploy natural language search across Marriott.com and the Bonvoy mobile app in the first half of 2026. Read More
EDreams hit with €9 million fine for 'unfair' practices
News / Online
EDreams hit with €9 million fine for 'unfair' practices
By Abby Crotty | February 4, 2026
The Italian Competition Authority alleged eDreams engaged in "unfair commercial practices" related to its Prime membership subscription. Read More
Expedia's Ariane Gorin on AI visibility, traveler experience and activities growth
News / Online
Expedia's Ariane Gorin on AI visibility, traveler experience and activities growth
By Linda Fox | January 29, 2026
Expedia Group CEO Ariane Gorin says she is especially proud of how the OTA has been "going after AI" in recent years. Read More
HeyMax secures $11M for AI push, geographical expansion
News / Startups
HeyMax secures $11M for AI push, geographical expansion
By Linda Fox | January 28, 2026
The funding will go toward product development, including simplifying earning and redemption for consumers through AI and expansion into Japan, Taiwan and Australia in 2026. Read More
84% of leisure travelers admit to gaming loyalty programs
News / Online
84% of leisure travelers admit to gaming loyalty programs
By Phocuswright Research | January 27, 2026
Going the extra mile to play the loyalty systems has become the norm, albeit exploited by some travelers more than others. Read More
Enhancing luxury travel experiences with technology
News / Technology
Enhancing luxury travel experiences with technology
By Morgan Hines | January 23, 2026
Travel stakeholders from Loews and Skylark explore technology in luxury travel, from general friction removal to a new frontier of predictive services. Read More
How travel insurance is evolving to support modern journeys
From Our Partners / Online
How travel insurance is evolving to support modern journeys
By PhocusWire | January 13, 2026
Travel disruption has become a defining feature of leisure and business trips as delays, cancellations and unexpected events increasingly shape traveler behavior. Read More
Travel industry enters 2026 with steady momentum: Data insights
News / Online
Travel industry enters 2026 with steady momentum: Data insights
By Phocuswright Research | January 13, 2026
Phocuswright compiled dozens of data points, trends and key findings from Travel Forward 2026 to help the industry make better decisions. Read More
Travel executives on spreading bets with AI
News / Technology
Travel executives on spreading bets with AI
By Linda Fox | January 9, 2026
C.A. Clark of Miles Partnership and Marius Nigond of iWander discuss excitement, concerns and risk with AI. Read More
Rappi's travel play in Latin America: Loyalty, personalization and AI
News / Online
Rappi's travel play in Latin America: Loyalty, personalization and AI
By Abby Crotty | January 8, 2026
Guido Becher, global head of travel at Rappi, outlines the super app's views on travel opportunities and challenges across the region. Read More
Airbnb on the technology foundation behind selling more, loyalty and fees
News / Online
Airbnb on the technology foundation behind selling more, loyalty and fees
By Linda Fox | January 7, 2026
Airbnb's chief business officer Dave Stephenson talks new lines of business, loyalty, changing fees structure and geographic expansion. Read More
Phocuswright analysts share their predictions for 2026
News / Technology
Phocuswright analysts share their predictions for 2026
By Morgan Hines | January 6, 2026
Phocuswright analysts have their eyes on agentic AI, biometrics and personalization. Read More
The Phocuswright Conference 2026