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Reinventing Yahoo, version 804: Start by buying TripAdvisor
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Reinventing Yahoo, version 804: Start by buying TripAdvisor
By Viewpoints | January 6, 2012
I have learned many things as a chronicler of the digital media industry over the last decade plus. Read More
Seventeen mistakes hotels make with travel review websites
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Seventeen mistakes hotels make with travel review websites
By Viewpoints | January 5, 2012
It surprises me that many hoteliers do nothing with review sites. Even if all the reviews are positive, there should still be some level of management response. Read More
Big Data and the infinite possibilities for the travel industry
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Big Data and the infinite possibilities for the travel industry
By Alex Kremer | January 4, 2012
Similar to most up-and-coming technologies, there is much confusion as to what something like Big Data really means and how it can help make the customer experience better and lead to more sales. Read More
HotelMaps takes on Hipmunk and Google with accommodation finder service
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HotelMaps takes on Hipmunk and Google with accommodation finder service
By Kevin May | January 4, 2012
TLabs Showcase on travel startups featuring Germany-based HotelMaps, an interactive map platform to find accommodation around the world. Read More
Google flight search bias? What about Bing?
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Google flight search bias? What about Bing?
By Dennis Schaal | January 3, 2012
Google has been taking a lot of heat for placing Google Flight Search results above all organic results, but although Bing has largely flown under the radar, it takes preferencing even a step further... Read More
Why you need to care about travel technology, semantic web and ontology
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Why you need to care about travel technology, semantic web and ontology
By Viewpoints | January 3, 2012
What does this all this mean for the wider travel industry? How do XML schema and ontologies connect? Why does it matter? Should you care? Read More
Where next with technology for tourism boards and destination marketing organisations?
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Where next with technology for tourism boards and destination marketing organisations?
By Viewpoints | December 30, 2011
In late 2010, we interviewed 650 destination marketing organizations to determine what they had in the way of tools for delivering web content to visitors. Read More
Big shuffle in the world of hotel marketing and distribution in 2012
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Big shuffle in the world of hotel marketing and distribution in 2012
By Patrick Landman | December 22, 2011
There are some major developments ahead in the hotel sector which will demand attention of hoteliers in order to stay in control of their marketing mix and distribution costs. Read More
Big questions as Google circles the wagons around the hotel industry
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Big questions as Google circles the wagons around the hotel industry
By Viewpoints | December 16, 2011
As we now know, Google is testing a version of its Comparison Ads format for online hotels. Read More
Google plants Hotel Finder tool right above every other ad
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Google plants Hotel Finder tool right above every other ad
By Kevin May | December 15, 2011
More developments at Google likely to tweak the noses of the hotel industry and online travel agencies as it puts tools for Hotel Finder at the top of search results. Read More
With Clever Sense mobile acquisition, Alfred works for Google now
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With Clever Sense mobile acquisition, Alfred works for Google now
By Dennis Schaal | December 13, 2011
Google acquired Clever Sense and its Meet Alfred local restaurant and nightlife iOS and Android apps. Read More
Not for print -- Visit Florida launches co-op advertising with Google
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Not for print -- Visit Florida launches co-op advertising with Google
By Dennis Schaal | December 12, 2011
Google has figured out a way to grab some more share of the print advertising market in travel -- a co-op advertising program with Visit Florida. Read More
Google quietly introduces social travel service Schemer
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Google quietly introduces social travel service Schemer
By Alex Bainbridge | December 12, 2011
There are a number of pieces missing from the Google travel jigsaw. So far its focus has been on data-driven services - Maps, Flight Search, Hotel Finder, Places and the ubiquitous click-based... Read More
Imagine what a tourism board could do to its greatest attractions with this technology
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Imagine what a tourism board could do to its greatest attractions with this technology
By Kevin May | December 11, 2011
Dismiss for a moment the fact that it's an ad for mobile handset manufacturer LG, this quite extraordinary use of 3D film and lights in a live setting has enormous potential in travel. Read More
Google takes Maps inside airports, see where all this could be heading?
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Google takes Maps inside airports, see where all this could be heading?
By Kevin May | December 9, 2011
Three months after Bing launched its version, Google has decided it is a good idea to give consumers on-the-go access to detailed maps of airports. Read More