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Why you need to care about travel technology, semantic web and ontology
News / Online
Why you need to care about travel technology, semantic web and ontology
By Viewpoints | January 3, 2012
What does this all this mean for the wider travel industry? How do XML schema and ontologies connect? Why does it matter? Should you care? Read More
Where next with technology for tourism boards and destination marketing organisations?
News / Online
Where next with technology for tourism boards and destination marketing organisations?
By Viewpoints | December 30, 2011
In late 2010, we interviewed 650 destination marketing organizations to determine what they had in the way of tools for delivering web content to visitors. Read More
Big shuffle in the world of hotel marketing and distribution in 2012
News / Online
Big shuffle in the world of hotel marketing and distribution in 2012
By Patrick Landman | December 22, 2011
There are some major developments ahead in the hotel sector which will demand attention of hoteliers in order to stay in control of their marketing mix and distribution costs. Read More
Big questions as Google circles the wagons around the hotel industry
News / Online
Big questions as Google circles the wagons around the hotel industry
By Viewpoints | December 16, 2011
As we now know, Google is testing a version of its Comparison Ads format for online hotels. Read More
Google plants Hotel Finder tool right above every other ad
News / Online
Google plants Hotel Finder tool right above every other ad
By Kevin May | December 15, 2011
More developments at Google likely to tweak the noses of the hotel industry and online travel agencies as it puts tools for Hotel Finder at the top of search results. Read More
With Clever Sense mobile acquisition, Alfred works for Google now
News / Online
With Clever Sense mobile acquisition, Alfred works for Google now
By Dennis Schaal | December 13, 2011
Google acquired Clever Sense and its Meet Alfred local restaurant and nightlife iOS and Android apps. Read More
Not for print -- Visit Florida launches co-op advertising with Google
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Not for print -- Visit Florida launches co-op advertising with Google
By Dennis Schaal | December 12, 2011
Google has figured out a way to grab some more share of the print advertising market in travel -- a co-op advertising program with Visit Florida. Read More
Google quietly introduces social travel service Schemer
News / Online
Google quietly introduces social travel service Schemer
By Alex Bainbridge | December 12, 2011
There are a number of pieces missing from the Google travel jigsaw. So far its focus has been on data-driven services - Maps, Flight Search, Hotel Finder, Places and the ubiquitous click-based... Read More
Imagine what a tourism board could do to its greatest attractions with this technology
News / Online
Imagine what a tourism board could do to its greatest attractions with this technology
By Kevin May | December 11, 2011
Dismiss for a moment the fact that it's an ad for mobile handset manufacturer LG, this quite extraordinary use of 3D film and lights in a live setting has enormous potential in travel. Read More
Google takes Maps inside airports, see where all this could be heading?
News / Online
Google takes Maps inside airports, see where all this could be heading?
By Kevin May | December 9, 2011
Three months after Bing launched its version, Google has decided it is a good idea to give consumers on-the-go access to detailed maps of airports. Read More
Using semantic technology to create better consumer profiles in travel
News / Online
Using semantic technology to create better consumer profiles in travel
By Viewpoints | December 8, 2011
It took me about 15 years from when I started travelling for business and pleasure to appreciate the value of a professional travel agent. Read More
Where is the consumer interest in a limited Google Flight Search?
News / Online
Where is the consumer interest in a limited Google Flight Search?
By Viewpoints | December 7, 2011
As we head into the busy travel season, travel agencies – both online and storefront – are poised once again to handle significant volumes of consumer traffic. Read More
Travel tech company answers Google threat with better usability and semantic focus
News / Online
Travel tech company answers Google threat with better usability and semantic focus
By Linda Fox | December 4, 2011
FACT-Finder, a website usability specialist based in Germany, has devised what it claims could be a system to see off the threat of Google in travel search. Read More
The problem with QR codes [VIDEO]
News / Online
The problem with QR codes [VIDEO]
By Kevin May | December 1, 2011
Just for fun. Very amusing skit from Scott Stratten, president of UnMarketing, laying into the idea of QR codes and how impractical they can be. Read More
How Nokia wants to make location and sharing a part of the mobile DNA
News / Online
How Nokia wants to make location and sharing a part of the mobile DNA
By Kevin May | November 26, 2011
Interesting developments in world of handsets as Nokia starts testing a platform which brings social media and location-based information to the heart of the mobile. Read More
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