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Does Expedia show the way to a brilliant search Page Type strategy?
News / Online
Does Expedia show the way to a brilliant search Page Type strategy?
By Viewpoints | August 16, 2012
Every now and then I come across a strategy that is absolutely brilliant and need to share it with the world. I recently found strategy like this from Expedia, while doing competitor research for a... Read More
Is Google abusing its monopoly in search, or just trying to stay in the travel game?
News / Online
Is Google abusing its monopoly in search, or just trying to stay in the travel game?
By Evan Konwiser | August 14, 2012
With this week's announcement of its acquisition of Frommer’s, Google continues to unabashedly move into the content game in travel. Read More
Is Google abusing its monopoly in search, or just trying to stay in the travel game?
News / Online
Is Google abusing its monopoly in search, or just trying to stay in the travel game?
By Evan Konwiser | August 14, 2012
With this week's announcement of its acquisition of Frommer’s, Google continues to unabashedly move into the content game in travel. Read More
Google buys Frommers, destination content in search just got a little bit more interesting
News / Online
Google buys Frommers, destination content in search just got a little bit more interesting
By Kevin May | August 13, 2012
Google has made another strategic acquisition in the travel space, snapping up guidebook and online destination content publisher Frommers for an undisclosed fee. Read More
Google buys Frommers, destination content in search just got a little bit more interesting
News / Online
Google buys Frommers, destination content in search just got a little bit more interesting
By Kevin May | August 13, 2012
Google has made another strategic acquisition in the travel space, snapping up guidebook and online destination content publisher Frommers for an undisclosed fee. Read More
Google introduces flight tracking system in search results, using your booking emails
News / Online
Google introduces flight tracking system in search results, using your booking emails
By Kevin May | August 10, 2012
By special invitation only at the moment, but Google is testing a new service which integrates content from a user's Gmail account when they perform queries in natural search. Read More
The long and convoluted road to a mobile travel strategy [Part 2 of 2]
News / Online
The long and convoluted road to a mobile travel strategy [Part 2 of 2]
By Viewpoints | August 9, 2012
We continue the journey to developing a mobile solution, a process which we began in the first part of the article. Read More
Travel Tech Scan: Priceline gets pummeled, Google tries CGI: Versailles, Boingo goes shopping, and more
News / Online
Travel Tech Scan: Priceline gets pummeled, Google tries CGI: Versailles, Boingo goes shopping, and more
By Sean O'Neil | August 9, 2012
Stocks of Priceline and Orbitz plummeted yesterday because of weaker than expected earnings this year. The top-grossing paid travel app FlightTrack is coming out in a free version today, and there's a... Read More
The long and convoluted road to a mobile travel strategy [Part 1 of 2]
News / Online
The long and convoluted road to a mobile travel strategy [Part 1 of 2]
By Viewpoints | August 7, 2012
Mobile is hot. Not the kind of incidences involving smoking iPhones, but as indicated by the almost daily write ups about the hike of travel related activities on mobile, how tablets are changing... Read More
Yeah, take note remaining mobile travel naysayers [INFOGRAPHIC]
News / Online
Yeah, take note remaining mobile travel naysayers [INFOGRAPHIC]
By Kevin May | August 1, 2012
A tour operator boss recently disclosed privately that mobile and its impact on the travel industry and consumer behaviour drives him "mad". Read More
Time for travel companies to say what they mean to Google
News / Online
Time for travel companies to say what they mean to Google
By PhocusWire | August 1, 2012
A year ago, Google, Bing (Microsoft) and Yahoo announced Schema.org: a taxonomy that would allow webpages to self-describe their content. Read More
What will Apple do in travel? More questions than answers
News / Online
What will Apple do in travel? More questions than answers
By Viewpoints | July 30, 2012
A Google search for "what will Apple do?" returns more than two million results. Journalists, analysts, strategists, fanboys and even the odd civilian want to know. Read More
Navigating the rising mobile travel tide - Five pointers for the next 12 months
News / Online
Navigating the rising mobile travel tide - Five pointers for the next 12 months
By Viewpoints | July 27, 2012
Putting in place a mobile strategy is no longer a nice-to-have, it is the essential weapon in a fast-paced and competitive sector. Read More
Busting five myths about mobile applications for hotels
News / Online
Busting five myths about mobile applications for hotels
By Viewpoints | July 24, 2012
Over the last few months I have been very disappointed by hearing several hotel Internet marketing companies dismissing mobile applications as part of a hotel’s mobile marketing strategy. Read More
Google sees last minute travel queries go mobile, desktop takes a dive
News / Online
Google sees last minute travel queries go mobile, desktop takes a dive
By Linda Fox | July 19, 2012
Google has recorded quite a spike in queries for last minute travel products from mobile devices in recent months Read More
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