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TripAdvisor slammed in Russia over Crimea map designation
News
TripAdvisor slammed in Russia over Crimea map designation
By Kevin May | February 26, 2016
Strained relations between the West and Russia have even hit the world of online travel, with accusations that TripAdvisor is misrepresenting the status of Crimea. The row has nothing to do with th Read More
How a car rental giant is trying to work with (rather than against) Google
News / Online
How a car rental giant is trying to work with (rather than against) Google
By Kevin May | February 8, 2016
Google does not currently have a dedicated car rental service (similar to hotels and flights), so providers are forced to rely on tweaking their existing ways of working with it. The fact that car Read More
SEO alert: Google overhauls its travel search interface for mobile
News / Technology
SEO alert: Google overhauls its travel search interface for mobile
By Viewpoints | February 3, 2016
Another day, another search engine optimization (SEO) wobble. In late January, Google released a major re-design of its mobile search interface for trip planning. NB: This is a viewpoint by Matthew Read More
Five SEO rules for the travel industry
News / Distribution
Five SEO rules for the travel industry
By Viewpoints | February 2, 2016
When it comes to SEO, there are best practices which are universal, immutable laws, and then there are a slew of strategies and tactics that you can/should employ depending on your industry, how compe Read More
Ixigo proves Facebook (not YouTube) is the place for video marketing
News / Online
Ixigo proves Facebook (not YouTube) is the place for video marketing
By Kevin May | February 1, 2016
Sometimes the chaos that is Facebook can actually be a gold mine for travel brands, with even YouTube taking a back seat when it comes to video marketing. On the one hand, India-based metasearch en Read More
At ALIS, Hilton, IHG, and Google execs talk mobile tech
News / Technology
At ALIS, Hilton, IHG, and Google execs talk mobile tech
By Juliana Shallcross | January 25, 2016
The Americas Lodging and Investment Conference kicked off in Los Angeles on Monday with a trio of discussions about travel technology -- the first such tech talk for the show in eight years. Not surpr Read More
In-app search on Google enters new phase
News / Technology
In-app search on Google enters new phase
By Kevin May | January 19, 2016
Mobile app indexing could be one of the quieter trends to emerge in travel marketing during 2016. HotelTonight and Chimani, a provider of tourist apps for National Parks in the US, are part of a pi Read More
Why you should never consider a travel planning startup
News / Distribution
Why you should never consider a travel planning startup
By Viewpoints | January 14, 2016
Having founded WorldMate and Desti (which also swallowed Plnnr), not a week goes by without me being approached by an entrepreneur who has started/is starting/is contemplating a travel startup. NB: Read More
As Yelp struggles, might a travel giant eat it?
News / Online
As Yelp struggles, might a travel giant eat it?
By Rob Lovitt | January 8, 2016
With almost 170 million monthly visitors, estimated annual revenues of half-a-billion dollars, and a stock price that’s tumbled from a 2014 high of $97 to today's mere $26, could Yelp be the next grea Read More
As Apple and others get emotional, where might travel fit in?
News / Technology
As Apple and others get emotional, where might travel fit in?
By Linda Fox | January 8, 2016
There's lots of coverage across mainstream and technology press in the past few hours about Apple buying a company called Emotient. Most of what Apple does generally gains column inches but this on Read More
Apple Watch - consumers have lost that lovin' feeling
News / Technology
Apple Watch - consumers have lost that lovin' feeling
By Kevin May | December 20, 2015
The Apple Watch arrived on the scene in April this year, greeting with typical levels of Apple-related hype both from the company itself and its masses of fans. And given that this was an entirely Read More
Airline system look-to-book ratios soar, expected to go 10x higher
News / Distribution
Airline system look-to-book ratios soar, expected to go 10x higher
By Kevin May | December 10, 2015
Back in the good old days, say around 20 years ago, airline systems had a 10:1 ratio of searches to actual bookings. Fast forward to 2015 and a metric of such apparent efficiency is extremely hard Read More
Ryanair keeps Google Flight Search agreement despite legal battle
News / Distribution
Ryanair keeps Google Flight Search agreement despite legal battle
By Kevin May | December 8, 2015
Google Flight Search will continue to be a friend of Ryanair even as the pair prepare to battle it out in the courts over an advertising dispute. The confirmation came as another broadside was fire Read More
Google's power, and its latest statistics, dominate BTO
News / Technology
Google's power, and its latest statistics, dominate BTO
By Martin Cowen | December 7, 2015
Google was a constant theme during the keynotes at last week's Buy Tourism Online event in Florence, Italy, but Lufthansa's distribution cost charge (DCC) also made a few honorary appearances. Del Read More
Ryanair to take Google and eDreams to court over misleading advertising claim
News / Online
Ryanair to take Google and eDreams to court over misleading advertising claim
By Kevin May | December 2, 2015
UPDATE: Ryanair says it welcomes an initial "first step" by eDreams to modify how the online travel agency displays its advertising on Google. The OTA has changed "Ryanair: Cheap Flights" to "Ry Read More
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