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Time pressure's effect on the mobile path to purchase of travel

By Sean O'Neil | May 19, 2016

Few people doubt the travel-industry maxim that consumers using mobile devices are more typically under time-pressure than those using laptops or desktops. But how does time pressure affect consum Read More

News / Technology

Google shows its potential to ruin the dreams of travel destination apps

By Kevin May | May 4, 2016

True to form, Google is putting the industry on red alert with the upcoming release of a new travel app known as Trips. The company began testing the application through a group of users of its Loc Read More

News / Technology

Google's sponsored ads remain a mystery to many Brits

By Martin Cowen | April 25, 2016

The UK government's annual look at media use and attitudes offers an array of insights and observations which can be applied —albeit indirectly — to the online travel sector. The responses to quest Read More

News / Distribution

Lords above! OTAs face possible UK competition investigation

By Martin Cowen | April 22, 2016

UK-based lawyers at Expedia, Priceline and TripAdvisor are rubbing their hands with glee at the possibility the UK government's Competition Authority might launch an investigation into the entire onli Read More

News

In a test, revenue from Google ads dropped 7% after switch to HTTPS

By Viewpoints | April 20, 2016

For some time now, Google has been publicly encouraging website owners to transition to HTTPS, a more secure version of the ubiquitous HTTP protocol that powers the internet. NB: This is a guest v Read More

News / Technology

Why airports are slow to install beacons

By Benét Wilson | April 7, 2016

During a recent trip to Miami International Airport, I had the chance to try out the facility’s app, which is driven by beacons, or short-range, location-detection devices. Miami International is s Read More

News / Distribution

Google India sees big hike in searches for branded budget hotels

By Martin Cowen | April 6, 2016

A study from Google India shows that branded budget accommodation will have a bumper summer season, if search volumes are reflected in actual bookings. Google's trends report found that branded bud Read More

News / Technology

Google gives Uber some competition, expands ground transport on Maps

By Kevin May | March 16, 2016

Google has added a raft of new ground transportation services to its Maps product, with many of rivals of Uber now getting exposure. Mobile users of Google Maps will now be able to find ground tran Read More

News / Distribution

Google tips for better user experience on travel sites - see, think, do, care

By Linda Fox | March 16, 2016

Google has a simple framework to address what it says are two of the main mistakes with user experience on travel websites. The first issue is a fixation on conversion, and the second is a focus on Read More

News / Distribution

Lufthansa talks up direct connect as big corporate agency comes on-board

By Kevin May | March 11, 2016

Lufthansa claims it has achieved more progress with "B2B direct connections" in the last six months than in the previous five years. The airline group said during the ITB event in Berlin this week Read More

News / Technology

Google lets mobile catch up with desktop, launches Destinations

By Kevin May | March 9, 2016

Nearly three years ago, Google made a big effort to expand its travel search offering so that users could get inspiration for destinations. The destination advice tools sat at the top of the search Read More

News / Online

Google Flights now pushes flexible destination search, aiming at trip inspiration

By Sean O'Neil | March 7, 2016

In February, Google Flights updated the default interface for visitors to its various main windows (google.com/flights, google.co.uk/flights, etc.) for select countries worldwide. Travelers can say Read More

News / Distribution

TripAdvisor hits back at severe criticism from tour guide

By Kevin May | March 4, 2016

Every now and again, someone will post an inflammatory article on the web that gets the tongues wagging for days after its publication. The travel industry and the major players that operate within Read More

News / Online

Hotels websites creak along, face Google search penalty

By Kevin May | March 3, 2016

Lower star rated hotels run faster than their counterparts at the higher end of the quality spectrum, but the sector as a whole is under-performing. Research from database marketing and CRM provide Read More

News / Distribution

Ryanair turns screw on Google over misleading eDreams ads

By Kevin May | March 2, 2016

European low cost airline Ryanair has upped the ante in its fight against Google and eDreams after an advertising regulator upheld a complaint about the online travel agency. Ryanair has been in a Read More

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