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Phocuswright Europe 2019 preview Lax Poojary
Interview / Online
In the green room at Phocuswright Europe with... Lax Poojary
By PhocusWire | April 22, 2019
In a series of interviews with executives participating at the event in Amsterdam in May, PhocusWire finds out what makes them tick... Next up: Touring Bird (Area 120 - Google) co-founder and CEO Lax... Read More
phocuswright europe 2019 google
Interview / Online
In the green room at Phocuswright Europe with... Thijs van As
By PhocusWire | April 16, 2019
In a series of interviews with executives participating at the event in Amsterdam in May, PhocusWire finds out what makes them tick... Next up: Google Flights lead product manager Thijs van As. Read More
Google is at a crossroads with its ambitions in travel
News / Online
Google is at a crossroads with its ambitions in travel
By PhocusWire | April 3, 2019
The decisions around Google's strategy in travel will perhaps be made mainly by the company itself, despite the concerns of those that help fund its operations in the industry. Read More
booking-a-b-testing
News / Online
When right goes wrong for travelers in A/B website testing
By Linda Fox | March 29, 2019
A/B testing has become a big part of what online travel agencies do to introduce new functionality and improve the user experience. But it has its problems. Read More
amadeus-cloud-migration
News / Technology
As Amadeus embarks on cloud journey, Expedia keeps it real
By Linda Fox | March 28, 2019
Amadeus has begun migrating services to the cloud beginning with its Master Pricer shopping technology. Read More
Online travel agency giants spent $10.6B on marketing in 2018 (but look closer)
News / Online
Online travel agency giants spent $10.6B on marketing in 2018 (but look closer)
By Kevin May | March 14, 2019
The $10 billion-plus level of combined marketing between the pair masks a dramatic slowing down of activity compared to previous annual increases. Read More
arival-research-tours-activities
News / Distribution
Google and TripAdvisor stand out for tour and activity research
By Linda Fox | March 12, 2019
More than half of travelers (56%) say they used Google and 38% say they used TripAdvisor to help plan activities. Read More
Google Flights and Hotel search updates
News / Online
Google enables flight destination search by price
By Mitra Sorrells | March 11, 2019
Google has made updates to its Flights and Hotel search, enabling new filters and options. Read More
google-assistant-voice-book-hotel-1
Opinion / Technology
Time to talk - using Google Assistant to book a hotel room
By Pablo Delgado - Mirai | March 7, 2019
It is becoming clearer that using voice commands to search for and book hotels is going to be disruptive in the hotel industry and will soon be changing the rules of the game. Read More
Travel intermediaries must figure out how to automate better
Opinion / Technology
Travel intermediaries must figure out how to automate better
By Maxim Sevastianov - Traveknowledgy | March 7, 2019
Travel agencies and OTAs are required to automate in order to offer their clients with personalized services and enjoy a competitive advantage. Read More
Google tells hotels to think of smart devices as extra organs of a guest's body
News / Technology
Google tells hotels to think of smart devices as extra organs of a guest's body
By Hollis Thomases - Phocuswright | February 4, 2019
The search giant says the proliferation of devices has created rapid, cultural shifts and changed the way people expect things from their brands... making people more curious, demanding and... Read More
Google Assistant hotel booking flight check-in
News / Technology
Google adds hotel booking, flight check-in to Google Assistant
By Mitra Sorrells | January 9, 2019
Travelers can now book a hotel room through a conversation with Google Assistant on Android and iOS devices Read More
making-sense-travel-2018-2
Opinion / Distribution
Fallacies and travel: Making sense out of 2018
By Simone Puorto | December 28, 2018
A look at the four most important trends of the year worth saluting. Read More
PhocusWire's newsmakers of the year 2018
News / Online
PhocusWire's newsmakers of the year 2018
By Kevin May | December 17, 2018
The profile of a brand in travel - and the perception of it from consumers and industry peers - is mostly generated over the course of certain events or a period of time. Read More
Google acquires Indian rail app Where Is My Train?
News / Online
Google acquires Indian rail app Where Is My Train?
By Kevin May | December 12, 2018
Google is well-known for snapping up the teams behind various cogs in the wheel of the travel industry - and this week it has flexed its muscles once again. Read More
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