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Southeast Asia, part 1: How low-cost options, mobile reliance are driving travel transformation

By Mitra Sorrells | October 7, 2019

We begin our monthlong exploration of travel in Southeast Asia with an overview of the market. Read More

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Google, Expedia, Skyscanner and Amadeus on the future of airline retailing

By Mitra Sorrells | October 4, 2019

At ATPCO's Elevate conference, executives discussed the impact of younger generations on flight shopping, their plans for NGS implementation and their outlook for the coming year. Read More

News / Technology

Can DMOs do better than Google in the trip inspiration stage?

By Linda Fox | September 24, 2019

Tourism professionals see a future role in providing inspirational content in the trip planning stages and think Google will find it hard to do given the local flavor required. Read More

News / Online

Q&A: Doug Lansky on "unbalanced" tourism and tech's role in destination management

By Mitra Sorrells | September 17, 2019

Author and speaker Doug Lansky says a digital infrastructure will enable destinations to manage visitor volume and timing. Read More

News / Technology

Destination marketing, part 2: Opportunities in search and social

By Mitra Sorrells | September 16, 2019

Destinations are embracing platforms such as Google, WeChat, Facebook and Instagram to educate and inspire travelers. Read More

Opinion / Distribution

Google price-matching: Are hotel bookings next?

By Gino Engels - OTA Insight | September 6, 2019

With Google testing a "lowest fare" price guarantee on flights, what happens if the guarantee extends to hotels? Read More

News / Distribution

Google adds Vacasa to vacation rental search

By Jill Menze | September 5, 2019

In March, Google added vacation rental properties to its Hotel Search function, and it’s now adding the first vacation rental management brand to the mix through a partnership with Vacasa. Read More

News / Technology

Travelport creates voice search for EasyJet’s app

By Mitra Sorrells | September 5, 2019

Dubbed “Speak Now,” the search tool has been created by Travelport using Google Cloud’s natural language understanding tool known as Dialogflow. Read More

News / Online

My Method... How Google's tailored ads helped Eurostar reach potential customers

By Becky Power - Google | August 23, 2019

PhocusWire asked Becky Power, sector director for travel at Google, to talk through how the search giant helped Eurostar deliver relevant ads to customers in direct response to search queries. Read More

Opinion / Distribution

What’s next for Google’s expansion into vacation rentals?

By James Burrows - Rentals United | August 16, 2019

With Google entering the vacation rental market, what future developments could impact direct bookings, guest experience, customer ownership and the current ecosystem? Read More

News / Online

Booking.com relaxes keyword bidding clause with hotels

By Kevin May | July 22, 2019

Previously, hotels were restricted via their General Delivery Terms with the online travel agency on bidding on certain keywords, such as "booking.com" and other copyright terms on Google AdWords. Read More

Opinion / Distribution

How metasearch became the most important marketing channel in travel

By Pablo Delgado - Mirai | July 10, 2019

Six years on from their early phases, metasearch engines now dominate, exceeding investment in other ads in 2017 and growing even faster ever since. Read More

News / Online

VIDEO: A maturing market for tours and activities

By Kevin May | June 26, 2019

Booking.com's entry into the tours and activities sector and TripAdvisor's likewise move to add a software company into its mix certainly caused a stir in 2018. Read More

News / Online

WEBINAR REPLAY! How hoteliers can succeed with the Google Ads Migration

By PhocusWire | June 20, 2019

To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Read More

Opinion / Online

What happens to rate parity when Airbnb is an online travel agency?

By Gino Engels - OTA Insight | June 11, 2019

As lines blur between platform and provider, there are some real questions around rate parity and price competitiveness in this brave new world. Read More

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