Google

WEBINAR REPLAY! How hoteliers can succeed with the Google Ads Migration
News / Online
WEBINAR REPLAY! How hoteliers can succeed with the Google Ads Migration
By PhocusWire | June 20, 2019
To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Read More
What happens to rate parity when Airbnb is an online travel agency?
Opinion / Online
What happens to rate parity when Airbnb is an online travel agency?
By Gino Engels - OTA Insight | June 11, 2019
As lines blur between platform and provider, there are some real questions around rate parity and price competitiveness in this brave new world. Read More
Nordic Choice on Google Amazon using blockchain
News / Technology
Will Google and Amazon embrace a blockchain travel marketplace?
By Mitra Sorrells | June 7, 2019
Nordic Choice Hotels’ director of future business, Christian Lundén, says blockchain has the potential to disrupt travel distribution by stimulating activity from both startups and large tech players... Read More
Google shuts Trips app, everything migrates to broader Google Travel platform
News / Online
Google shuts Trips app, everything migrates to broader Google Travel platform
By Kevin May | June 6, 2019
The search giant quietly updated the app's help page this week to reveal support for the product will cease after almost three years in the market. Read More
VIDEO: Touring Bird on its vital first year in activities (and for Google)
News / Online
VIDEO: Touring Bird on its vital first year in activities (and for Google)
By Kevin May | June 3, 2019
In the space of just 12 months, Touring Bird has become an obvious part of the conversation in tours and activities. Read More
Payments month part 1 alternative payments
News / Online
Travel payments, part 1: Beyond credit cards and cash
By Mitra Sorrells | June 3, 2019
We begin our month-long series on travel payments with a look at some of the options for paying without cash or a traditional credit card. Read More
Welcome to a new era for online travel, where any brand can get left behind
Opinion / Online
Welcome to a new era for online travel, where any brand can get left behind
By Jeff Katz - Journera | May 31, 2019
We spent the last two decades in the Transaction Era - making it easier to find and book the elements of a trip. But we are now entering the Experience Era. Read More
VIDEO: Google on leveraging machine learning in travel search
News / Online
VIDEO: Google on leveraging machine learning in travel search
By Kevin May | May 28, 2019
Google is at the heart of the search experience and sits on enormous amounts of data that, it says, helps create a better search experience for travelers. Read More
VIDEO: Rethinking the entry of Google in travel
News / Online
VIDEO: Rethinking the entry of Google in travel
By Kevin May | May 20, 2019
A series of spiky (angry, even) tweets and comments during conferences over the years - that's been the mainstay of one critic of Google's role in travel. Read More
How Google helped unpack the stress from modern travel
Opinion / Online
How Google helped unpack the stress from modern travel
By Finnbar Cornwall, Google UK | May 15, 2019
Working with Hostelworld, which offers backpackers access to tens of thousands of lodgings around the globe, Google has been assessing the challenges that come with modern travel. Read More
Amazon may not be able to resist the lure of online travel
News / Online
Amazon may not be able to resist the lure of online travel
By Kevin May | May 14, 2019
The e-commerce giant’s widely anticipated but as yet unseen move into the industry could give it a baseline $600 million profit on an annual basis. Read More
Google uses car rental booking to demo next phase of voice assistant tech
News / Technology
Google uses car rental booking to demo next phase of voice assistant tech
By Kevin May | May 9, 2019
A fairly significant step up in voice technology was unveiled by Google this week - with car rental featured in an example of how personalization will be used by the assistant. Read More
Why Europe is a microcosm of wider trends in online travel
News / Online
Why Europe is a microcosm of wider trends in online travel
By PhocusWire | May 7, 2019
Three broad trends illustrate the prowess of the region in the current online travel scene - but, equally, demonstrate how fragile the growth of the sector can be when one particular brand or market... Read More
tours-activities-reserve-with-google
News / Distribution
Reserve With Google gaining traction in tours and activities
By Linda Fox | April 29, 2019
Early results for tours and activities on Reserve with Google look promising as additional distribution partners sign up. Read More
Google's Touring Bird plots big expansion of tours and activities service
News / Online
Google's Touring Bird plots big expansion of tours and activities service
By Kevin May | April 24, 2019
The massive jump from its official launch number of 20 in September 2018 to 200 this week comes almost a year to the day since the Google Area 120-run search engine was first tested in the open market. Read More
The Phocuswright Conference 2026