Editors Pick

Top Travel Tech Weekly News

Travel players weigh approaches to winning AI visibility
News / Technology
Travel players weigh approaches to winning AI visibility
By Morgan Hines | March 25, 2026
As AI transforms search into an interactive "answer set," travel brands must pivot to prioritizing first-party data, content portability and trust. Read More
AI booking push continues, despite OpenAI's strategic shift
News / Technology
AI booking push continues, despite OpenAI's strategic shift
By Cathy Walsh | March 24, 2026
Travel companies are advancing a range of approaches to AI-driven booking, highlighting a fragmented path toward agentic commerce. Read More
Why Google will win the agentic e-commerce race and what it means for travel
Opinion / Technology
Why Google will win the agentic e-commerce race and what it means for travel
By Mario Gavira - Travelier | March 23, 2026
Google doesn’t need to reinvent the wheel, it just needs to win against OpenAI to become the go-to AI travel assistant. Read More
Rethinking travel's engagement in global issues
News / Distribution
Rethinking travel's engagement in global issues
By Linda Fox | March 20, 2026
A session at ITB Berlin focused on overlapping global challenges, the need for escapism and heightened consumer awareness around safe destinations. Read More
APAC startup funding tightens as market matures
News / Startups
APAC startup funding tightens as market matures
By Morgan Hines | March 19, 2026
 APAC is undergoing structural shifts in travel startup funding and innovation. Read More
What does ‘AI-native’ really mean in travel?
News / Technology
What does ‘AI-native’ really mean in travel?
By Morgan Hines | March 18, 2026
Travel companies are shifting to an "AI-native" model—what that means for legacy brands and startups varies. Read More
MCP vs. NDC and other challenges facing airline distribution
News / Distribution
MCP vs. NDC and other challenges facing airline distribution
By Linda Fox | March 17, 2026
Airline, intermediary and travel technology executives shared thoughts on NDC, evolution with orders and the impact of AI at UATP's Airline Distribution 2026 conference. Read More
AI's potential to drive digitalization in tours and activities
News / Technology
AI's potential to drive digitalization in tours and activities
By Linda Fox | March 16, 2026
During a session at ITB Berlin, executives from Civitatis, Expedia Group and Nezasa discussed where AI could have the most impact on tours and activities. Read More
Airbnb CSO on hotels, AI, nature travel and what's next for the industry
News / Online
Airbnb CSO on hotels, AI, nature travel and what's next for the industry
By Abby Crotty | March 13, 2026
Nathan Blecharczyk, Airbnb co-founder and chief strategy officer, sat down with Phocuswright's Mitra Sorrells at ITB Berlin to discuss the next era of travel. Read More
Short-term rental sector bets on AI search to drive direct bookings
News / Technology
Short-term rental sector bets on AI search to drive direct bookings
By Matthew Parsons | March 12, 2026
Direct rental bookings are modest today, but AI could help change that. Read More
CEO Spotlight: Caecilia Chu of YouTrip
Interview / Online
CEO Spotlight: Caecilia Chu of YouTrip
By Abby Crotty | March 11, 2026
Caecilia Chu has been leading YouTrip since co-founding the company in 2018, describing the travel payments specialist as her "life's mission."   Read More
OpenAI’s shift shows travel is too complex for quick-fix distribution
News / Technology
OpenAI’s shift shows travel is too complex for quick-fix distribution
By Morgan Hines | March 10, 2026
According to a report from The Information, OpenAI has moved purchasing to ChatGPT apps. Read More
AI-driven pricing and operations deliver measurable hotel gains
News / Technology
AI-driven pricing and operations deliver measurable hotel gains
By Cathy Walsh | March 9, 2026
Early adopters report improvements in areas including revenue, efficiency and resource management. Read More
Agentic AI in travel: Technology readiness and consumer trust
News / Technology
Agentic AI in travel: Technology readiness and consumer trust
By Linda Fox | March 6, 2026
Executives from Booking.com, Google, Sabre and Skyscanner discuss the challenges for the travel industry in adopting agentic AI. Read More
APAC travel trends pt. 2: AI, loyalty ecosystems and the experiences boom
News / Technology
APAC travel trends pt. 2: AI, loyalty ecosystems and the experiences boom
By Abby Crotty | March 5, 2026
The second part of our APAC travel trend series focuses on loyalty, experiences and technology's role in the "digital-first" region. Read More
The Phocuswright Conference 2026