Distribution

PhocusWire's in-depth coverage of the travel, tourism and hospitality industry with its distribution process and systems, featuring news, analysis, interviews, research and more.
NDC adoption drives surge in direct airline bookings, Traxo finds
News / Distribution
NDC adoption drives surge in direct airline bookings, Traxo finds
By D.J. Catron | July 10, 2024
The company has found non-TMC airline bookings among its clients rose from 18.7% in January to 30.6%... Read More
Wonderful Copenhagen is exchanging free experiences for sustainable actions
News / Distribution
Wonderful Copenhagen is exchanging free experiences for sustainable actions
By Linda Fox | July 9, 2024
The CopenPay initiative allows tourists to access attractions and experiences for free in exchange for... Read More
Finding a balance between airlines’ NDC plans and corporate travel needs
News / Distribution
Finding a balance between airlines’ NDC plans and corporate travel needs
By D.J. Catron | July 2, 2024
Lufthansa Group’s Puck Voorneveld and Michael Harbin of Traverse Technologies speak in the PhocusWire... Read More
STR industry is evolving but remains ripe for opportunity
News / Distribution
STR industry is evolving but remains ripe for opportunity
By Morgan Hines | July 1, 2024
Despite constraints, STR industry heads believe there are plenty of opportunities including... Read More
GetYourGuide removing tour categories from marketplace
News / Distribution
GetYourGuide removing tour categories from marketplace
By Linda Fox | June 28, 2024
GetYourGuide has told suppliers of self- or mobile-guided audio tours, exploration games and scavenger... Read More
5 ways the airline industry can make dynamic offers succeed
Opinion / Distribution
5 ways the airline industry can make dynamic offers succeed
By Rich Kassner - ATPCO | June 21, 2024
Data will help airlines deliver a dynamic offer that's more targeted to customers' preferences and... Read More
Mystifly launches multisource air selling platform
News / Distribution
Mystifly launches multisource air selling platform
By Mitra Sorrells | June 11, 2024
Mystifly’s Smart Selling Platform (SSP) delivers source-agnostic air selling, servicing and revenue... Read More
U.K. regulator investigating Amex GBT acquisition of CWT
News / Distribution
U.K. regulator investigating Amex GBT acquisition of CWT
By Linda Fox | June 5, 2024
A statement from Amex GBT said the company had “voluntarily notified the CMA of the transaction for... Read More
European tour operator FTI files for insolvency
News / Distribution
European tour operator FTI files for insolvency
By Linda Fox | June 3, 2024
The company, one of the largest tour operators in Europe, said the FTI Touristik brand is directly... Read More
What American Airlines' Vasu Raja’s exit says – and doesn’t say – about NDC
Opinion / Distribution
What American Airlines' Vasu Raja’s exit says – and doesn’t say – about NDC
By Jeff Klee - AmTrav | May 30, 2024
One day after announcing that chief commercial officer Vasu Raja would leave the company in... Read More
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Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
September 9, 2025
Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
 In partnership with Zartico, this video series explores the latest trends and delivers practical... Read More
Get real: The power of combining AI with authentic intelligence
August 19, 2025
Get real: The power of combining AI with authentic intelligence
Chris Hemmeter from Thayer Investment Partners outlines his thoughts on the importance of balancing AI... Read More
Changing traveler patterns, evolving customer needs drive demand for travel insurance
May 6, 2025
Changing traveler patterns, evolving customer needs drive demand for travel insurance
Travel protection is bringing peace of mind for travelers and positive rewards for suppliers.... Read More