Southwest Airlines

Southwest considering Sabre or Amadeus for new reservations system

By Dennis Schaal | December 16, 2010

Southwest Airlines is actively considering a switch to a new internal reservations system and has narrowed its choices of vendors to Sabre and Amadeus. Read More

Southwest Airlines, Rearden Commerce focus on their million

By Dennis Schaal | December 1, 2010

In their own ways, both Southwest Airlines and Rearden Commerce had the one million mark in their sights. Read More

Southwest ties into Travelport API for live availability

By Dennis Schaal | November 3, 2010

Offline agencies booking through the new Travelport Universal API will get Southwest live availability and last seat inventory because the airline is connecting to the API as part of an expanded... Read More

News / Online

Southwest sends legal warning to TripIt, which complies

By Dennis Schaal | October 21, 2010

Users of TripIt's premium service can no longer use TripIt Pro to track their Southwest Rapid Rewards after the airline sent a cease and desist letter to the itinerary management service. Read More

Gate change alert -- Southwest to get 36 slots at Newark Airport

By Dennis Schaal | August 30, 2010

Southwest.com, already the dominant airline website in the U.S., could be getting a lot more website traffic now that United and Continental airlines agreed to transfer to Southwest 36 slots at Newark... Read More

Rearden Commerce clients to access Southwest Airlines flights

By Dennis Schaal | August 9, 2010

Rearden Commerce and Southwest Airlines struck a deal in which mutual customers will be able to search the airline's schedules and fares and book Southwest flights using the Rearden Personal Assistant. Read More

News / Online

Danish travel metasearcher has trains, planes and Southwest

By Dennis Schaal | June 29, 2010

Momondo, a Denmark-based travel metasearch engine with designs on the U.S. market, has integrated Amtrak schedules and fares, as well as Southwest's schedules, into its flight-search results. Read More

News / Online

The terminator -- Southwest to quash WestJet codeshare agreement

By Dennis Schaal | April 16, 2010

Southwest says WestJet requested "significant changes" to a 2008 codeshare agreement so Southwest has decided to terminate the pact. Read More

Southwest adds online booking for unaccompanied minors, increases fee

By Dennis Schaal | April 16, 2010

Southwest Airlines says its website will soon handle online booking for unaccompanied minors and the airline will double the one-way service fee to $50. Read More

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Continental chucks free meals, Southwest bucks bag trends

By Dennis Schaal | March 15, 2010

When it comes to certain fees and marketing possibilities, Continental and Southwest airlines are two carriers flying in different directions. Read More

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SabreSonic boom: WestJet delays Southwest Airlines codeshare

By Dennis Schaal | February 17, 2010

Canadian budget carrier WestJet said its SabreSonic reservation system, turned on in October, will enhance the airline's abilities to partner with other carriers, but WestJet's implementation schedule... Read More

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Southwest quickly sizes up situation, 'Not So Silent Bob' keeps up substanial pressure

By Dennis Schaal | February 15, 2010

With controversy still swirling about Kevin Smith's removal from a Southwest Airlines flight, the director kept up the pressure after the airline published a blog post about the incident, defending its... Read More

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Silent Bob Strikes Back @SouthWestAir

By Stephen Joyce | February 13, 2010

Hot on the heels of my Winning Airline Twitter Strategies post is a story hot off the Twitter feed. Read More

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Southwest lays out timetable for tech upgrades ... Wi-Fi, website, Rapid Rewards

By Dennis Schaal | February 4, 2010

Southwest Airlines chairman and CEO Gary Kelly, speaking at the Raymond James airline conference in New York today, outlined an ambitious schedule for new technology projects, including satellite-based... Read More

News / Online

New website to shun British Airways, Cathay Pacific for Southwest, JetBlue

By Dennis Schaal | January 22, 2010

A new website -- coming "soon" -- forsakes the comprehensiveness gods and will focus on discount airlines only. Budget Center, which recently launched BudgetHotels through an affiliate deal with... Read More

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