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News / Distribution

The chess moves needed to win back customers from online travel agencies

By Viewpoints | November 7, 2014

In a rather bold announcement for a now public strategy, Accor recently announced it aims to regain power from the online travel agencies. The chain will spend $284 million over the next four years Read More

News / Distribution

Reaching beyond traditional airline distribution

By Viewpoints | November 3, 2014

Today there are exciting opportunities for airlines to grow revenue beyond the traditional airline distribution channels. NB: This is an opinion by Eric Dumas, CEO at Vayant Travel Technologies. Read More

News / Technology

The real reason why metasearch engines are taking bookings on mobile - the conversion gap

By Kevin May | October 27, 2014

There is plenty (perhaps too much) talk about the mobile revolution in the travel industry. Still, one thing to be grateful for now is at least we appear to have stopped saying "20xx is the year of Read More

News / Technology

Five questions to help marketers solve the metasearch dilemma

By Viewpoints | October 27, 2014

Metasearch continues to be one of the hottest topics for the hospitality industry. We have already written two articles about metasearch this year and hosted a webinar with Tnooz to give greater insi Read More

News

Travel startups: avoid the hawks and target the untapped opportunities instead

By Kevin May | October 26, 2014

The problem with going for the so-called untapped opportunities is that they don't remain undiscovered gems of business for very long. But that's the point of any startup ecosystem - seize the mome Read More

News / Online

Web bots, scrapers and the new threat they pose to travel brands

By Viewpoints | October 20, 2014

When it comes to web bots and scrapers, travel sites are some of the most vulnerable websites on the net. How can you protect your travel site? NB: This is an analysis by Courtney Cleaves, director Read More

News

Google defends flight search - it's hard to do it well and industry doesn't appreciate us

By Kevin May | October 16, 2014

Google chairman Eric Schmidt has claimed the company is still "working on it", in a wide-ranging speech about in search in general and its flight product. In a keynote address in Germany this week, Read More

News / Distribution

Google, Kayak, Hipmunk, Skyscanner, Travelzoo, and TripAdvisor attack DOT's proposed rule

By Sean O'Neil | September 22, 2014

It's not every day that Google, Kayak, Hipmunk, TripAdvisor, Skyscanner, and Travelzoo (owner of Fly.com) unite in solidarity. But when it comes to US federal rulemaking about travel search online, Read More

News

Q&A with the new CEO of Mundi about travel metasearch in Brazil

By Sean O'Neil | September 22, 2014

A few months ago, Brazilian metasearch company Mundi installed a new CEO, Ana Araujo. It was one of many changes lately at Mundi, which claims to be the most-visited travel metasearch website in Braz Read More

News / Distribution

Metasearch and spaghetti sauce - a little attention goes a long way

By Viewpoints | September 19, 2014

Who remembers Sidestep? This was probably the first metasearch tool I used and a few years before Kayak emerged in 2006 (Kayak acquired Sidestep in 2007). Since then, the ongoing love/hate relationshi Read More

News / Online

Thinking about targeting China? Big market, but not as easy as you might think

By Karthick Prabu | September 3, 2014

A who's who of global travel brands still face a number of challenges in the Chinese travel industry. At a panel discussion during the TravelDaily Summit in Shanghai, executives from Booking.com, S Read More

News / Distribution

Reasons to be optimistic - Skyscanner can win in China

By Viewpoints | August 14, 2014

Interesting battle lines are being drawn as the online travel market in China is witnessing strong interest from international players like Priceline and Skyscanner. NB: This article is written by Read More

News / Technology

Hello, online travel industry - are you considering these five questions?

By Pamela Whitby | August 13, 2014

Do you know what your competition is doing? If not, now is perhaps the time to find out. It’s the time of year for setting budgets, planning and prioritising for the future. Whether you are an e Read More

News / Distribution

Three online travel giants and three approaches to the new travel ecosystem

By Viewpoints | August 11, 2014

This year has illustrated that major online players now appear to want the traveler to get everything they need in a single point of sale. The evolution of the Airbnb brand, Priceline's acquisition Read More

News / Distribution

Behold, a CPC attribution model for hotels using Google, TripAdvisor, Facebook and metas

By Kevin May | August 8, 2014

The value of each click on CPC campaigns isn't necessarily the value that you are paying. Some clicks are worth more than others yet that's not how the budget is allocated. I haven't seen any compl Read More

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