Social Networking

Interview / Startups

STARTUP STAGE: Travly connects brands through targeted engagement

By Mileva Sapic | October 28, 2024

Travly offers brands the opportunity for custom content creation, made by real travelers, and enhanced distribution across its owned channels to drive engagement. Read More

News / Online

Listening, watching on TikTok essential for travel marketing success

By Morgan Hines | September 27, 2024

As TikTok has grown in popularity in recent years, brands have been figuring out how best to engage with their target audiences through the app. For travel brands new to TikTok, the best place to... Read More

News / Startups

Dutch startup Stippl announces funding, plans to use generative AI

By Morgan Hines | April 2, 2024

“All-in-one” travel platform Stippl has received €575,000 in funding as it plans its expansion. Read More

News / Technology

Tokyo launches virtual and augmented reality experiences to boost tourism

By Mitra Sorrells | February 20, 2024

The Tokyo government and convention and visitors bureau are creating a metaverse experience on Roblox and also an augmented reality app that can be used in-destination. Read More

News / Startups

Young travel leaders build connections at The Phocuswright Conference

By PhocusWire | December 15, 2023

Aurélie Krau of #MissionNomad and Evan Konwiser of AmEx GBT joined Vanessa Karel of Greether to discuss the program in the PhocusWire studio. Read More

News / Startups

Layla launches, receives €3M in seed funding

By Morgan Hines | November 30, 2023

The new app is an artificial intelligence-driven travel advisor that is meant to help users plan trips and book seamlessly. Read More

News / Online

How to capture Gen Z travelers’ interest on social media

By Morgan Hines | November 14, 2023

Meta, Snap Inc. and Hostelworld share steps to take for brands looking to attract a younger traveling audience on social media. Read More

Opinion / Online

Influencers are a new class of travel agents — but lack the right tools

By Betsy Mulé – F-Prime Capital | August 7, 2023

Influencers have become a new breed of travel agent, yet they need a way to monetize their efforts, and travelers need the details to recreate their favorite influencers’ experiences for themselves. Read More

News / Technology

New apps aim to help Black travelers find safe, seamless journeys

By Nicole Edenedo – Travel Weekly | June 21, 2023

Technology is at the center of an expanding global safety net for Black travelers, as more entrepreneurs create apps that connect them with Black communities abroad. Read More

News / Online

4 key insights from Phocuswright Europe 2023

By Derek Catron | June 21, 2023

Clearing up a mystery over Airbnb’s marketing spend, balancing interests in the travel experience sector, calling for action on climate — they were all key moments during last week's conference. Read More

Interview / Startups

STARTUP STAGE: Overlap helps travelers track friends made along the way

By Derek Catron | June 20, 2023

With personalized recommendations, location-based alerts and features that allow users to track and log their travels, Overlap is a comprehensive and user-friendly tool that helps travelers stay... Read More

News / Online

Misterb&b adds in-app social network for LGBTQ+ travelers

By Mitra Sorrells | June 5, 2023

The LGBTQ+-centric travel accommodation and experience booking platform’s new social network is intended to help users meet one another and also meet locals in destinations they are visiting. Read More

News / Startups

Atly plots mapping platform updates with $18M investment

By Linda Fox | May 31, 2023

Investment in the Israel-based company has come from Target Global, Tal Ventures and FKA Brands. Read More

News / Online

Influencers and social commerce in travel

By Robert Cole - Phocuswright | March 17, 2023

An in-depth Phocuswright report looks at how social marketing has evolved, how consumers interact with brands and nuanced differences for travel. Read More