Social Media

Travel technology shakedown - are APIs evil and is XML dead?
News / Online
Travel technology shakedown - are APIs evil and is XML dead?
By Dennis Schaal | September 15, 2011
Developers grapple with data all the time, so the idea that someone might characterise data as "broken" is probably not going to take many aback. Read More
Goodbye Metrotwin, BA social network axed in favour of Facebook
News / Online
Goodbye Metrotwin, BA social network axed in favour of Facebook
By Linda Fox | September 9, 2011
British Airways plans to shut down its Metrotwin social media platform at the end of September after three years in operation Read More
How airlines use Twitter - August 2011 [infographic]
News / Online
How airlines use Twitter - August 2011 [infographic]
By Kevin May | September 9, 2011
Straight out of nowhere, Cebu Pacific became the global airline with the second highest number of mentions on Twitter in August 2011. Read More
The best travel Facebook page in the world?
News / Online
The best travel Facebook page in the world?
By Kevin May | September 9, 2011
For many the branded Facebook page is just another channel, sometimes filling it with content, pretty pictures and, time permitting, talking to so-called fans. Read More
Alaska Airlines launches FlyingSocial Facebook app
News / Online
Alaska Airlines launches FlyingSocial Facebook app
By Dennis Schaal | September 8, 2011
You've heard of "social travel" as in Gogobot and Wanderfly, but how about a subset, FlyingSocial? Read More
Social media bonanza - who, why and what
News / Online
Social media bonanza - who, why and what
By Kevin May | September 8, 2011
Social media eh? Preserve of young, digerati, metropolitan types with too much time on their hands and not enough enthusiasm for real work? Maybe not. Read More
Travelshake aims to give a helping hand with social media
News / Online
Travelshake aims to give a helping hand with social media
By Kevin May | September 8, 2011
TLabs Showcase on travel startups featuring Ireland-based Travelshake, a social media database for travel and tourism businesses around the world. Read More
Eight cardinal sins of online customer service in travel
News / Online
Eight cardinal sins of online customer service in travel
By Timothy O'Neil-Dunne | September 7, 2011
Web brands are often slammed for their poor customer service - and the travel sector is no exception. Read More
Will you fall for this Hotels.com mobile booking stunt? [VIDEO]
By Dennis Schaal | September 6, 2011
Hotel Tonight argues that it is the fastest hotel-booking app in the world, but Hotels.com has figuratively laid down a challenge. Read More
Stimulus and the Moments of Truth in hotel marketing
News / Online
Stimulus and the Moments of Truth in hotel marketing
By Viewpoints | September 6, 2011
Moment of Truth is a concept proposed by Procter and Gamble to describe a step on the purchase cycle by a customer. Read More
SEO vs social media for finding new travellers online [INFOGRAPHIC]
News / Online
SEO vs social media for finding new travellers online [INFOGRAPHIC]
By Kevin May | September 2, 2011
Interesting bit of data analysis has found the differences between how people use search engines and social media sites when looking for new products. Read More
Four Seasons brings concierge tips to Twitter for Toronto film festival
News / Online
Four Seasons brings concierge tips to Twitter for Toronto film festival
By Dennis Schaal | September 1, 2011
You might call it the social-media mobilization of the concierge staff. Read More
Travel agent accuses cruise lines of stealing data, adds people to Facebook group without permission
News / Online
Travel agent accuses cruise lines of stealing data, adds people to Facebook group without permission
By Kevin May | August 31, 2011
Curious little tale kicking about for almost a week, after a UK-based travel agency boss created a Facebook group to start a campaign against cruise operators. Read More
Five ways to engage hotel guests on Twitter
News / Online
Five ways to engage hotel guests on Twitter
By Viewpoints | August 31, 2011
eMarketer estimates that Facebook growth will come to a screeching halt at only 13% this year after about 40% growth in 2010 and over 90% in 2009. Read More
Silver surfers click on Facebook ads, Gen-Y hits Like button
News / Online
Silver surfers click on Facebook ads, Gen-Y hits Like button
By Linda Fox | August 31, 2011
The science of who to target and how via online advertising is becoming more exact on an almost daily basis. Read More
The Phocuswright Conference 2026