Social Media

TnoozLIVE - VIDEO: Marketing to the new traveller in Asia
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TnoozLIVE - VIDEO: Marketing to the new traveller in Asia
By Kevin May | August 29, 2012
One of the most dynamic and connected regions in the world - but what are the trends in travel that are shaping how the industry is evolving? Read More
Celebrity spotting: Wavii reveals top 10 star-studded destinations
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Celebrity spotting: Wavii reveals top 10 star-studded destinations
By Nick Vivion | August 28, 2012
Social curation platform Wavii has provided some very useful data for those seeking to observe celebrities in their natural habitats: the top 10 destinations to spot celebrities, as reported by their... Read More
Beyond social media - A rough guide to Employee Generated Content in the travel industry
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Beyond social media - A rough guide to Employee Generated Content in the travel industry
By Viewpoints | August 28, 2012
While many hotels are still looking for that elusive social ROI, recent Panda and Penguin updates to Google (and Bing, too) suggest that direct bookings from social might not always be the right goal. Read More
TripBirds swaps travel tips platform for social media-led hotel booking service
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TripBirds swaps travel tips platform for social media-led hotel booking service
By Kevin May | August 28, 2012
Back in December 2011, TripBirds was one of many (many, many) so-called social travel sites, created so users can get tips from their friends using the social graph. Read More
Thomson turns to Google+ Hangouts to welcome resort guests
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Thomson turns to Google+ Hangouts to welcome resort guests
By Nick Vivion | August 22, 2012
British holiday brand Thomson, one of the largest in the UK, is rolling out a new welcome program designed to acclimate holidaymakers prior to arriving at their destination resort. Read More
Cruise lines prefer Facebook to Twitter for customer engagement, few dabble in other networks
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Cruise lines prefer Facebook to Twitter for customer engagement, few dabble in other networks
By Viewpoints | August 22, 2012
A new survey of 50 cruise companies has indicated an overwhelming preference for using Facebook Fan pages over Twitter profiles. Read More
Rough guide to understanding consumer generated media in travel
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Rough guide to understanding consumer generated media in travel
By Viewpoints | August 21, 2012
Marketing a company image and building a brand name's popularity used to be largely in the hands of the company itself. Read More
Move over you social media luvvies, apparently only 1 per cent of travellers are listening
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Move over you social media luvvies, apparently only 1 per cent of travellers are listening
By Kevin May | August 20, 2012
The influence of social media in travel may be overstated, or so says Directline Holidays after commissioning a study to understand what inspires consumers when choosing a destination. Read More
Julian Assange used Airbnb to find his Ecuador Embassy home in London - maybe
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Julian Assange used Airbnb to find his Ecuador Embassy home in London - maybe
By Kevin May | August 20, 2012
Such is the circus surrounding the stand-off between Wikileaks frontman Julian Assange and the UK, Swedish and US authorities that it was only a matter of time before the jokes started. Read More
How WestJet managed to get 180,000 LIKES and 9,500 comments on Facebook for being nice
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How WestJet managed to get 180,000 LIKES and 9,500 comments on Facebook for being nice
By Kevin May | August 20, 2012
Here is a story to dispel the idea that consumers use social media channels such as Twitter and Facebook just as a method to have a rant at travel providers. Read More
How much do travellers love social media? They cannot get enough of it [INFOGRAPHIC]
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How much do travellers love social media? They cannot get enough of it [INFOGRAPHIC]
By Kevin May | August 18, 2012
Perhaps some parts of the industry continue to struggle with how to monetise all this social media malarkey, but that doesn't stop consumers from embracing it. Read More
Flip.to continues signing up hotels to its social media marketing platform
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Flip.to continues signing up hotels to its social media marketing platform
By Nick Vivion | August 17, 2012
Flip.to, a marketing platform for hotels that turns their guests into engaged brand advocates recently profiled on TLabs, has signed its largest hotel to date: the iconic Riviera Hotel & Casino on the... Read More
36 years later, travel blog reunites kidnapped woman with Colombian family
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36 years later, travel blog reunites kidnapped woman with Colombian family
By Nick Vivion | August 15, 2012
36 years later, with the help of Colombian travel blog See Colombia, a woman kidnapped as a child has been reunited with her long-last family. Read More
Facebook users cite travel most often as their biggest life moment [INFOGRAPHIC]
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Facebook users cite travel most often as their biggest life moment [INFOGRAPHIC]
By Sean O'Neil | August 14, 2012
Facebook users add more stories about travel to their Facebook Timelines "than any other type of life event." Read More
TnoozLIVE - Next episode with WIT: Marketing to the new traveller in Asia
News / Online
TnoozLIVE - Next episode with WIT: Marketing to the new traveller in Asia
By Kevin May | August 13, 2012
Rapid adoption of technology and changing demographics are creating new sets of customer behaviour among Asian travellers. Read More