Social Media

With social at the center of consumer engagement, it’s time to prepare for the year ahead. Here's what you need to know to stay on top of the social game in 2021. Read More

At The Phocuswright Conference, a panel of experts discusses how local trends in Asia are impacting the global travel marketplace. Read More

The pandemic has changed travel marketing, with brands needing to stay relevant to those that are traveling and inspire those that are not. Read More

CEO Steve Kaufer pulls no punches when he talks about Google's position in travel at The Phocuswright Conference in November. Read More

The U.S. company collects flight reviews and enables travelers to earn points for giving their feedback. The startup also provides data to airlines on the passenger experience. Read More

The startup, set to launch later this month, will use 10% of all profits to provide living essentials and affordable housing for disadvantaged communities in high tourism areas. Read More

In order to figure out who’s in the market to travel at this moment and where they’re likely to go, marketers will have to shift focus to the top of the funnel, where audience development capabilities... Read More

While enough has been spoken about what hotels need to do in communicating on social media, the real challenge would lie in converting these communications into bookings and building trust with the... Read More

Data analyzed by Lufthansa Innovation Hub's TNMT platform identifies major issues in the passenger experience. Read More

Prontopia supports city resilience with a platform that makes travel stress free, and helps seniors live safely at home. Read More

Here's how three areas of the local tourism experience will be impacted by technology optimized for the COVID-19 world. Read More

In this week's episode of InPhocus we find out how a publisher had to rethink his world of travel media for a readership that cannot travel any time soon. Read More

The next guest on the New Reality With... series is Elliott Ferguson, CEO of Destination D.C, one of the most high-profile destination and tourism organizations in the world. Read More

Travis Katz brought Gogobot through a crowded field of social trip planning sites to an eventual sale to one of the biggest names in online travel. He tells the story to Mozio's David Litwak and Kevin... Read More

The travel experience is going to be disruptive (health checks) or weird (everyone wearing masks) for a while so ensuring the message does not ignore those facts will be beneficial in the... Read More