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Startups
STARTUP STAGE: Herdify enables hyper-targeted marketing for travel brands
By Mitra Sorrells
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February 9, 2023
The company was founded in 2021 by a former Microsoft strategist, and the executive team includes...
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STARTUP STAGE: Stellar allows consumers to repurpose their unused reservations
By Mileva Sapic
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June 17, 2024
Stellar is a marketplace committed to reselling nonrefundable and noncancellable reservations and...
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How smaller travel brands can ride the personalization wave
By Matt Langie - Adara
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April 2, 2019
Personalization is great for a global airline, or even a regional cruise line. For most smaller travel...
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Technology
Road trips become a big option for travel sellers
By Kevin May
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June 22, 2020
Travel Compositor's "Routing" platform was created in two months and allows users to add and book...
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Distribution
Machine learning drives 50% increase in flight bookings for eDreams ODIGEO
By Mitra Sorrells
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April 17, 2018
Barcelona-based eDreams ODIGEO reports a significant boost in business since it began using machine...
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Why is more important than how in travel
By Sponsored Content
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November 16, 2016
Research groups, events organizers, media outlets, to say nothing of suppliers, are in a constant...
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Online
Top global consumer trends and what they mean for travel
By Linda Fox
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January 17, 2023
Euromonitor's new report, Top 10 Global Consumer Trends for 2023, is out today and provides insights...
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Online
In The Big Chair - Rajesh Magow of MakeMyTrip
By Jill Menze
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September 30, 2022
Rajesh Magow is co-founder and Group CEO of India’s MakeMyTrip. He previously served as CEO of the...
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Ryanair CEO Michael O'Leary and Donald Trump - two men with similar issues
By Viewpoints
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January 19, 2017
Let’s play a game that I like to call "Who said this: Donald Trump or Michael O’Leary?" - US...
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Technology
A review of 2018, a preview for what's next: Blockchain in travel
By Mitra Sorrells
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December 3, 2018
For our look ahead, SITA Lab program manager Sherry Stein provides an update on blockchain for the air...
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