Results for "artificial intelligence"

News / Technology

Priceline updates Penny AI assistant with Claude

By Linda Fox | June 3, 2026

Priceline said Claude models will support conversational reasoning and planning for its Penny AI... Read More

News / Technology

Two operational priorities that define AI success

By Phocuswright Research | March 17, 2026

Travel leaders need to prioritize evaluation and data to use artificial intelligence successfully.... Read More

News / Technology

Are hotel CEOs overestimating their AI edge?

By Matthew Parsons | June 2, 2026

Hotel brands are touting AI as a competitive advantage, but long-term differentiation may hinge on... Read More

News / Online

AI risk to OTAs is margin squeeze, not disintermediation

By Linda Fox | July 17, 2026

The risk of OTAs being disintermediated by AI might have been exaggerated as pressure on margin is... Read More

News / Finance

Expedia Group is investing in AI that doesn't convert yet

By Linda Fox | August 5, 2026

Expedia Group upped its 2026 guidance on the back of its Q2 results and discussed where AI is having... Read More

News / Online

BWH rebrands to WorldHotels, unifies loyalty programs, boosts digital offering

By Linda Fox | October 27, 2026

The franchise hotel group’s website and mobile app have been rebuilt using the Adobe platform,... Read More

News / Online

Google to buy Spirit Airlines' data for $10M

By Robert Silk - Travel Weekly | August 18, 2026

A Google spokesperson said the company will use the data to improve its products and AI models.... Read More

News / Technology

AI is pushing travel advisors toward their next evolution

By Cathy Walsh | July 14, 2026

AI is automating administrative work and accelerating research, but its biggest impact may be giving... Read More

News / Technology

Cutting through the AI noise: Hospitality's next era

By Morgan Hines | June 22, 2026

Stakeholders from Aimbridge Hospitality, In2 Consulting, Wyndham and Another Star shared their... Read More

News / Technology

Travel marketing's AI identity crisis

By Morgan Hines | April 2, 2026

Industry leaders at Phocuswright’s Travel Marketing AI Summit shared varying perspectives on the... Read More

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Inside the PayPal-Sabre-Mindtrip playbook for agentic travel booking

How travel brands can turn customer data into moments that matter

Every link in the booking chain is a compliance risk—and now AI agents have added one more

The journey is fragmented. Care shouldn’t be.

How adventure travel can help brands meet changing traveler expectations

Trust, identity and payments: Preparing for agentic commerce in travel

What new research reveals about how travelers use AI to plan trips

Why payments are becoming a growth strategy for travel companies

Booking anxiety is changing consumer behavior—and creating an opportunity for travel platforms

How leading travel companies are strengthening margins in 2026