Research

News / Technology

Discrimination in P2P marketplaces: Do whites really make more money than blacks?

By Nick Vivion | January 23, 2014

The Internet has been abuzz with a recently released study from the Harvard Business School that found that black hosts on Airbnb were charging 12% less than white hosts for similar listings. So is th Read More

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Spontaneity report shows that Britons seeking unplanned vacations constrained by technology

By Nick Vivion | January 13, 2014

In what might be the world's first "spontaneity report," 2,200 residents of the island nation of the United Kingdom have been surveyed about spontaneous travel. Or, as the report bills it, "the larges Read More

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How to extend a travel brand with a successful multichannel travel strategy

By Nick Vivion | December 18, 2013

Digital interaction strategist Maxymiser has compiled data taken from a survey of 1,000 users in the United States over the age of 18, to define the multichannel traveler and how the sample is consumi Read More

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Everything you wanted to know about user engagement with travel content in one report

By Nick Vivion | November 21, 2013

An ongoing mystery in travel has been specifics on how travelers relate, interact and consume travel content at different lifecycles of the travel planning process. When are they most amenable to p Read More

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Airport IT investment rockets towards $6 billion with focus on passenger experience

By Nick Vivion | November 12, 2013

Airport IT investment is set to reach $6 billion in 2013, according to the latest data from SITA. The survey outlines large-scale growth as airports drill down into an understanding of the passenge Read More

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A map of the world's favorite websites highlights the raging battle for Number One

By Nick Vivion | October 22, 2013

Short and sweet, the graphic below shows which website is the most popular in every country, as measured by Alexa. The world's favorite websites are not all that surprising, but they do show how th Read More

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How are Europe's tourism boards performing on digital, social and mobile?

By Nick Vivion | October 16, 2013

The latest think tank uber-analysis comes from Europe's Digital Tourism Think Tank, which has benchmarked the performance of national tourism boards across the digital, social and mobile landscapes. Read More

News / Online

Latest luxury hotel benchmarks show impact of continued focus on customer service

By Nick Vivion | October 15, 2013

In the latest luxury hotel benchmarking, hotels continue to see traction from word-of-mouth recommendations driven by overall satisfaction and generally healthy Net Promoter Scores. The study relie Read More

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How technology fragmentation, organizational effectiveness impacts digital customer experience

By Nick Vivion | October 14, 2013

In their latest research, Forrester Consulting and Qubit tackle an important issue deserving of more attention: the successful implementation of digital marketing technology across departments. Man Read More

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Global youth travel market booming, as backpacker dollars add up

By Nick Vivion | October 10, 2013

The stereotype of the youth travel market is chock full of dreadlocks, penny-pinchers, and party hounds - typically derided as a particularly non-lucrative market. However, as the global dollars add Read More

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Upgrading in-flight dining with a la carte proves lucrative differentiator, revenue stream

By Nick Vivion | October 8, 2013

Airlines collected over $36 billion in ancillary revenues last year, with 25% of that figure coming from a la carte or other on-board sales. This means that a la carte revenues dropped $9.02 billion o Read More

News / Technology

Verified user reviews, enhanced mobile apps, and travel planning hallmarks of digital geniuses

By Nick Vivion | October 3, 2013

L2Think Tank, which delivers digital innovation insights from across industries, has released their latest Digital IQ Index for Hotels. W Hotels came out on top of the last Index, which was the onl Read More

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Profiling the next generation of travelers

By Nick Vivion | September 20, 2013

Research on the habits and trends among Millennials - those roughly aged 18-30 - continues relentlessly, as companies strive to understand how best to serve their needs. Why is this important? Well Read More

News / Online

Most recent data breaks down summer travel trends [INFOGRAPHIC]

By Nick Vivion | September 13, 2013

Looking back at the summer months of June, July and August, travel data clearinghouse Sojern breaks down who went where, why and for how long. Read More

News / Online

Analysis of paid and organic search reveals most visible air travel searches

By Nick Vivion | September 3, 2013

In an analysis of air travel searches across the US, UK, Germany and France, Searchmetrics has identified the most visible brands offering air travel tickets in both paid and organic search. Read More

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