Opinion

In this digital era, we’re used to booking our ticket, but often then have separate extras to consider, like choosing our seat, eating in-flight meals, hold luggage, among others.... Read More

"Disruption" has become an ever-present word in the popular vernacular when talking about changes in the digital travel economy.... Read More

As incomes in China have risen in recent years, so too has the amount of international travel taken by its 1.4 billion residents. ... Read More

Let’s set the scene. Up until the digital revolution, traditional marketing and word-of-mouth were the only real ways to grow consumer awareness at a notable scale.... Read More

It's worth remembering that Airbnb was the feisty little upstart of the travel, tourism and hospitality industry not too long ago - before it became a power player.... Read More

The real estate on Google's search engine results pages has changed dramatically over the course of the last decade.  ... Read More

There is some irony to the fact that, when it comes to arranging their leisure tours and activities, travelers often have little choice but to reserve and book offline.... Read More

Two recent events in hotel distribution created a mild media buzz, but unfortunately were ignored by some hoteliers and quickly forgotten by the industry: Expedia’s Add‐On Advantage and Booking.Basic.... Read More

The accommodations market has expanded over the past decade, in part due to the growing vacation rental sector. However, nobody quite knows how vacation rentals will fit into the larger travel ecosystem - or, who will ultimately “own” the vacation rentals space.... Read More

Among the reasons many of us were surprised last month by the demise of WayBlazer, travel's highest-profile artificial intelligence initiative, was that we had become habituated to the success of enterprises operated with Terry Jones' oversight.... Read More

The game for tour and activity software providers is decided by winning over new suppliers and monetizing them.... Read More

A key imperative for hoteliers in 2018 is preventing travel planners from becoming distracted by digital noise and serving them content at the correct time in order to convert them into bookings.... Read More

Today, people have more booking options than ever at their fingertips. And marketers must evolve their strategies to meet customers where they are. ... Read More

We are on the cusp of a new era in business travel. Advances in technology are driving us forward at breakneck speed. The industry is rife with new - but lately struggling - startups: online booking systems, mobile apps, voice bots, all battling for pieces of the market.... Read More

Airbnb celebrates its 10th birthday this year - a decade after its founders first rented out an air mattress in their living room to help pay the rent.... Read More