Opinion

There's a tremendous opportunity right now for loyalty programs to step up and show why being a member makes a difference.... Read More

From crossing borders to selecting insurance to considering air quality, travel will look very different once "normality" resumes.... Read More

The refund process for travel brands, at a moment when the operational parts of a business are in overdrive, is going to expose the culture of many brands, in the coming days.... Read More

An overview of the current investor sentiment and impact on startup funding in the short and medium term, as well as likely outcomes for the industry.... Read More

 It seems more likely that any form of state aid will go only to propping up the travel-facing operations that inspire people to travel or are functional elements of a trip. Not the ecosystem behind it.... Read More

It's starting to look like a perfectly terrifying mix between the Spanish Flu and the Great Depression, with the tours and activities sector likely to never be the same again.... Read More

It wouldn't be at all surprising if there is a movement that eventually emerges which proposes tearing up the industry's old rule books and demands that business is carried out in a more caring way.... Read More

Trip.com Group chairman James Liang explains how a mobile app could be used to address issues related to travel during crises such as the current one caused by the COVID-19 coronavirus.... Read More

What if by cutting staff across the board, we might impede future growth? Is there another way?... Read More

Voyager HQ compiled tips from entrepreneurs in its network on how startups can withstand the coronavirus crisis.... Read More

Here are insights and recommendations as to how travel brands should be thinking about their spending patterns in light of the ever-evolving coronavirus situation.... Read More

Both 9/11 and the coronavirus pandemic hit travel hard and fast - but the fallout from coronavirus could be much more severe.... Read More

The industry needs smart thinking, collective responsibility and action from brands, an ability to be realistic about how to dig itself out the various holes it will inevitably find itself in and, most importantly, realizing that we can understand and learn from others that perhaps we have ignored before.... Read More

As operational budgets come under increasing scrutiny and hoteliers are forced to cut spending in various areas, forward-thinking organizations should consider increasing investment in strategic technology platforms.... Read More

Now that marketing is all over the place for a few months, communications has to be the channel that travel brands focus their efforts on.... Read More