Opinion

Advances in technologies such as biometrics and blockchain are accelerating change in the aviation industry.... Read More

As hoteliers implement new technologies and prioritize health and safety initiatives, they should not forget the value of traditional pillars of hospitality such as personalization and great food and beverage experiences.   ... Read More

Fighting for equal representation means fighting for the recovery of our industry - and it’s vital for the future of travel.... Read More

The travel industry does not have a great track record when it comes to managing change - often the technology is blamed, often the lack of collaboration and willingness to share and/or thin margins.... Read More

By redefining traveler expectations and establishing a new type of lodging, Airbnb built the second-most valuable travel company in the world in just a decade. Now, as public market investors consider investing in Airbnb, these key questions face the company.... Read More

Although technology has transformed the operation and distribution of hotel and vacation rental sectors, there's one area left to be connected: the $50 billion temporary housing market.... Read More

Perhaps the most important piece to data science is that machines can find and ask questions of the data that you may not have even thought to ask.... Read More

In a market where travelers are anxious about getting on the road again, previous positive experiences with companies (the trust factor) might play a major role in shifting where people start their travel search.... Read More

In 2021, the global travel community will continue to see significant changes in nearly every sector.... Read More

Here are some key learnings that marketers might want to keep in the back of their minds when travel comes back and the marketing battle heats up again.... Read More

It's time for hotel companies to build revenue management infrastructures around their operations that also reflect their strategy.... Read More

Since the outbreak of COVID-19 the situation has become uncertain for revenue management because many predictions – based on what was seen, planned and forecasted before the pandemic – no longer apply.... Read More

To gain more visibility into future demand, hoteliers are transitioning from using historical data to analyzing new, top‐of‐funnel data sets with deeper insights into traveler intent.... Read More

Given the industry-destroying events of 2020, what will airline loyalty programs look like 12 months from now?... Read More

The hotel booking cycle generally goes through five key stages until it resets into a different normal. Here's what to know.... Read More