Opinion

sounding-off-121
Interview / Online
Sounding Off: Let’s not waste the lessons of COVID
By PhocusWire | July 16, 2021
So in our eagerness to recover, to rebuild, to return to"normal, let us not be too eager to bury the lessons of this crisis but instead let’s use them as the foundation for a more humane future... Read More
A smart revolution: Will the tech boom last in short-term rentals?
Opinion / Technology
A smart revolution: Will the tech boom last in short-term rentals?
By Sean Miller - PointCentral | July 16, 2021
Will property managers keep adopting new tech and refining their tech stacks? Or is there a saturation point?... Read More
Taking mentorship in travel back to the basics
Opinion / Online
Taking mentorship in travel back to the basics
By Monya Mandich - Expedia Group Media Solutions | July 15, 2021
With travel and office culture returning, the industry faces new changes and challenges.... Read More
sustainable-travel-program
Opinion / Distribution
Measuring the success of a sustainable travel program
By Rich Johnson - CWT Solutions Group | July 12, 2021
The global pandemic has presented the corporate travel industry with a once-in-a-generation opportunity to transform.... Read More
Wake-up call: Prioritizing technology investment in travel and hospitality in 2021
Opinion / Online
Wake-up call: Prioritizing technology investment in travel and hospitality in 2021
By John Tully - SAP North America | July 9, 2021
COVID-19 was not simply a disruption to the way things were. It was an awakening to the way things are - and the way they will continue to be.... Read More
Using traveler journey data to make reentry less awkward
Opinion / Technology
Using traveler journey data to make reentry less awkward
By Mark McSpadden - Amex Global Business Travel | July 6, 2021
A new kind of data is needed to build up a picture of the corporate traveler experience now.... Read More
The new rules for acquisition, experience and loyalty in travel
Opinion / Online
The new rules for acquisition, experience and loyalty in travel
By Ericka Podesta McCoy - Resonate | July 2, 2021
As brands navigate which consumers are likely to book a quick overnight over versus who’s itching to jump on a plane to cross the country, or even overseas, it will be critical to target messaging based on travel readiness.... Read More
How to rebuild employee confidence and accelerate your return to travel
Opinion / Technology
How to rebuild employee confidence and accelerate your return to travel
By Clayton Nelson - Egencia | June 30, 2021
What are the most important steps that travel managers can take to help their employees feel confident while traveling for business again?... Read More
How to evolve destination marketing for the future of travel
Opinion / Online
How to evolve destination marketing for the future of travel
By Katie Anderson and Alli Bolger - Colle McVoy | June 28, 2021
We believe COVID‐19 is allowing the travel industry to reevaluate, readjust and reimagine the definition of sustainable travel and, as a result, what that could mean for the future of destination marketing.... Read More
Overturning orthodoxies: How hotel CEOs can accelerate diversity
Opinion / Online
Overturning orthodoxies: How hotel CEOs can accelerate diversity
By Alexander Mirza - Mogul | June 24, 2021
Hotel CEOs must identify the toxic orthodoxies in hospitality and be challenged to accelerate diversity.... Read More
mobility-travel-tech
Opinion / Technology
The intersection of travel and mobility requires a big effort on tech
By David Litwak - Ground Control | June 21, 2021
In order for integration businesses, or marketplaces, to exist you need to have enough of the industry onboarded and accessible - especially as mobility and travel come close together.... Read More
Sounding Off: Cruise can take some tentative steps into a digital world
Interview / Online
Sounding Off: Cruise can take some tentative steps into a digital world
By PhocusWire | June 18, 2021
For the sector to appeal to younger, digital-savvy generations, cruise will certainly have to evolve to reach them in the channels that they use and methods that they as consumers deploy for everything else.... Read More
Travel with pride - 5 steps to supporting LGBTQ+ business travelers
Opinion / Technology
Travel with pride - 5 steps to supporting LGBTQ+ business travelers
By Suzanne Sangiovese - Riskline | June 17, 2021
LGBTQ+ travelers can face unique challenges when traveling abroad - many countries do not legally recognise same-sex marriage and more than 70 countries consider consensual LGBTQ+ relationships a crime.... Read More
air-black-box-opinion-interlining-june-2021
Opinion / Distribution
The role of NDC and next-generation interlining in airlines’ recovery
By Patrick Edmond - Air Black Box | June 15, 2021
It’s time for an integrated solution involving full-service carriers, low-cost carriers and surface transport providers.... Read More
telesat-op-ed
Opinion / Technology
It's time to future-proof in-flight and at-sea connectivity
By Manik Vinnakota - Telesat | June 10, 2021
New Low Earth Orbit satellite networks can enable air and cruise companies to offer travelers faster and more reliable connectivity.  ... Read More