Opinion

Whatever the rationale behnd the decision, Sabre has made a calculated move that it will have to face head-on from the industry and its partners, or change in the coming days and weeks.... Read More

An open distribution model reimagines how hotel selling works from the ground up.... Read More

Perhaps the only thing that airlines can do is work and optimize within the parameters that they have found themselves in.... Read More

It’s also important to remember the human touch as companies work to provide peace of mind and a positive experience for their guests.... Read More

Shifting traveler behavior has helped short-term rentals continue to surpass other accommodation types as the preferred method of travel. But with this popularity now comes opportunities and challenges.... Read More

The new CEO will need to consider whether the current strategy is one to continue with or if the wider seismic changes that many are predicting (Web 3, for example) coming down the pipe are worth facing head-on.... Read More

Improving non-rev booking tools for airline employees can help retain staff and increase overall traveler satisfaction.... Read More

The cost of a product is now coming into play - the annoying element that providers of many forms of accommodation tend to avoid, as it is a very tangible differentiator between property A or B.... Read More

By leveraging technology, the travel industry can attract diverse talent and foster an inclusive workforce.... Read More

These are the factors driving the continued growth of the sector and how the industry can respond to better serve the needs of customers.... Read More

As we head into 2022, here are some critical areas of focus to consider as brands consider implementing contactless guest experiences.  ... Read More

What can DMOs and tourism‐reliant companies do to showcase strong, adaptable vacation and business meetings markets in these impacted areas?... Read More

The rhetoric around still wanting consumers to book direct is, some might argue, unhelpful to the evolution of the technology so far.... Read More

Travel companies have a unique role to address the three dimensions of sustainability: environmental, social and economic.... Read More

As we enter such a critical new year for the experiences industry, it's time dust off the crystal ball and consider what emerging trends will help shape the near future.... Read More