Opinion

By looking to existing and emerging technologies to optimize operations to decrease emissions, aviation can make an impact today while longer-term solutions such as sustainable aviation fuels become mainstream.... Read More

Airbnb stock dropped recently after a report that many hosts are marking up prices on its website to encourage guests to book direct and save money.... Read More

Although its recent actions have left many wondering if American Airlines is trying to kill third-party distribution, it is the ultimate of ironies that its NDC strategy might just be what saves it.... Read More

Travelocity founder Terry Jones says his past work creating Wayblazer makes him confident ChatGPT and other forms of generative AI will permanently disrupt the user interface in travel.... Read More

The short-term rental industry must own its share of the responsibility for reducing emissions, writes Bob Garner, CEO and founder of EnviroRental.... Read More

While Disney has launched one of the most complex dynamic pricing systems, these can create unintended consequences for companies that don’t plan carefully.  ... Read More

If the rapid collapse of Silicon Valley Bank showed us anything, it’s that those of us who run companies need to pay careful attention to the changing economic landscape and make decisions based on both a short- and long-term outlook. ... Read More

Targeted visuals, such as imagery of the seat itself, is one way airlines could improve online sales.... Read More

International Women's Day should reflect everyday behaviors that make working in travel, tech and travel tech more accessible.  ... Read More

Producers at events like Phocuswright Conferences have doubled down on providing networking opportunities to bring together individuals who share common interests. ... Read More

Will it be Booking.com, Expedia or an AI startup that finally develops an app that helps you from the start of booking a trip until you get home again?... Read More

Technology changed how we book and pay for travel, and now digital transformation is set to remove payment friction and alter the entire insurance process.... Read More

Hoteliers take note: The advent of eVTOL could mean dozens of points of departure and arrival in a city instead of just one major airport.... Read More

Vacation rental bookings made in the first three weeks of January saw a dramatic increase compared with 2022. ... Read More

Generative AI can be a friend - or a foe - and don't look for Google to be unseated as the top search engine for travelers.... Read More