Opinion
Ground transportation on the cusp of another revolution
Ground transportation on the cusp of another revolution
By PhocusWire | September 21, 2018
Ground transportation of the road variety in the travel industry was once dominated by car rental and highly regulated taxi services.... Read More
Opinion | Technology
Google plunges deeper into hotel search: It's all about rooms
Google plunges deeper into hotel search: It's all about rooms
By Diego Varela - Mirai | September 19, 2018
Ever wondered how far search giant Google wants to take consumers in its quest to dominate the accommodation sector? More evidence is emerging...... Read More
News | Online
Inside the complicated world of cancellation fees and non-refundable bookings
Inside the complicated world of cancellation fees and non-refundable bookings
By Stefano Petrazzoli - Chargebacks911 | September 14, 2018
In this digital era, we’re used to booking our ticket, but often then have separate extras to consider, like choosing our seat, eating in-flight meals, hold luggage, among others.... Read More
Opinion | Online
Is the travel industry ready for a new wave of disruption?
Is the travel industry ready for a new wave of disruption?
By PhocusWire | September 13, 2018
"Disruption" has become an ever-present word in the popular vernacular when talking about changes in the digital travel economy.... Read More
News | Startups
Ignore no more - why Ctrip has to be part of a distribution strategy
Ignore no more - why Ctrip has to be part of a distribution strategy
By Samantha Wai - SHR | September 3, 2018
As incomes in China have risen in recent years, so too has the amount of international travel taken by its 1.4 billion residents. ... Read More
Opinion | Online
The impact of influencer marketing on the booking journey
The impact of influencer marketing on the booking journey
By Angharad Miller - Swayy | August 30, 2018
Let’s set the scene. Up until the digital revolution, traditional marketing and word-of-mouth were the only real ways to grow consumer awareness at a notable scale.... Read More
Opinion | Online
Is there enough room for another one-stop shop like Airbnb?
Is there enough room for another one-stop shop like Airbnb?
By Kevin May | August 29, 2018
It's worth remembering that Airbnb was the feisty little upstart of the travel, tourism and hospitality industry not too long ago - before it became a power player.... Read More
News | Online
google-search-travel-hotel-ads
Subtle change to users, big impact on brands - Google search and hotels
By Pablo Delgado - Mirai | August 27, 2018
The real estate on Google's search engine results pages has changed dramatically over the course of the last decade.  ... Read More
News | Online
Tech comes of age in tours and activities
Tech comes of age in tours and activities
By David Juman - Phocuswright | August 27, 2018
There is some irony to the fact that, when it comes to arranging their leisure tours and activities, travelers often have little choice but to reserve and book offline.... Read More
Opinion | Technology
ota hotel profitability
Online travel agency moves harming profitability: What hotels need to know
By Max Starkov - HEBS Digital | August 24, 2018
Two recent events in hotel distribution created a mild media buzz, but unfortunately were ignored by some hoteliers and quickly forgotten by the industry: Expedia’s Add‐On Advantage and Booking.Basic.... Read More
Opinion | Online
Revenue and loyalty for vacation rentals in the age of Amazon and Google
Revenue and loyalty for vacation rentals in the age of Amazon and Google
By Mike Putman - Custom Travel Solutions | August 23, 2018
The accommodations market has expanded over the past decade, in part due to the growing vacation rental sector. However, nobody quite knows how vacation rentals will fit into the larger travel ecosystem - or, who will ultimately “own” the vacation rentals space.... Read More
Opinion | Online
WayBlazer postmortem: Why did travel's highest-profile AI company fail?
WayBlazer postmortem: Why did travel's highest-profile AI company fail?
By Arnie Weissmann - Travel Weekly | August 21, 2018
Among the reasons many of us were surprised last month by the demise of WayBlazer, travel's highest-profile artificial intelligence initiative, was that we had become habituated to the success of enterprises operated with Terry Jones' oversight.... Read More
Opinion | Technology
Using customer service as a growth tool for travel tech providers
Using customer service as a growth tool for travel tech providers
By Lukas Hempel - BookingKit | August 20, 2018
The game for tour and activity software providers is decided by winning over new suppliers and monetizing them.... Read More
Opinion | Technology
The secret to direct bookings? Consider hotel website conversion rates
The secret to direct bookings? Consider hotel website conversion rates
By Max Starkov | August 17, 2018
A key imperative for hoteliers in 2018 is preventing travel planners from becoming distracted by digital noise and serving them content at the correct time in order to convert them into bookings.... Read More
Opinion | Online
Google on travel marketing
Google: Time to rethink fairy tale loyalty strategies in travel
By Jenna Hovel - Google | August 16, 2018
Today, people have more booking options than ever at their fingertips. And marketers must evolve their strategies to meet customers where they are. ... Read More
Opinion | Online