Artificial intelligence applications that are currently being used in the travel and hospitality industries boast a myriad of benefits - from booking flights and hotels to organizing a traveler’s itinerary or suggesting places to visit - all through the platform of your choice. ... Read More

It’s easy to overestimate or underestimate the impact that any single issue will have on travel businesses next year. Given all of this, here are my top predictions for the travel industry in 2019.... Read More

Reports on the Marriott guest data breach have suggested the most probable cause was a result of the technology platform deployed by Starwood under the name “Valhalla.” ... Read More

This analysis could be titled in a number of ways, each with a lean towards what was disclosed by Marriott last week when it emerged some 500 million guest accounts had been hacked.... Read More

In an ideal situation for hotels, travelers looking for overnight accommodations would just come directly to them - by walking into the lobby, calling a 1‐800 number or visiting the hotel’s website. ... Read More

Businesses and consumers continue to discuss privacy regulations and legislation on a regular basis, especially in the travel industry.... Read More

Over the course of 2018, there have been forecasts that the travel industry is entering a new economy that wraps itself around what the business is trying to do.... Read More

Technology is at its most powerful when it enables a targeted, human recommendation, and there are several brands that seem to be getting the combination right and are building digital communities around content, knowledge and experiences.... Read More

To target the silent traveler, brands need to encourage and empower customers to share honest, real-time feedback. To do this, brands should ensure it’s easy for customers to leave feedback, in their own words, and on their channel of choice.... Read More

To assist hoteliers and accommodation providers in building personalization into their websites, here are six key principles to follow.... Read More

When we started Hipmunk in 2010, we were trying to solve a problem we faced firsthand: the agony of searching and booking travel.... Read More

According to recent industry buzz and rumors, Trivago has seen better times. Hardly a month (or even a week!) goes past by without an article or press release highlighting even more trouble for the metasearch site.... Read More

The very promise to compare rates on hundreds of sites for the same hotel is what makes hotel metasearch inherently flawed.... Read More

Advertisers are obsessed with Facebook and with good reason. The growth in ad dollars flowing into the platform is still accelerating reaching nearly $33 billion in 2018.... Read More

A few days ago, Google informed users that it will change the brand-protection policy on its text adverts on Google Ads (what used to be known as AdWords).... Read More