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Slow progress in personalisation as companies prioritise other tech
News / Distribution
Slow progress in personalisation as companies prioritise other tech
By Linda Fox | February 10, 2016
Personalisation is something we will hear a fair bit about this year as organisations break out of the... Read More
Part Two of Two: How a trip planning startup can succeed
News / Distribution
Part Two of Two: How a trip planning startup can succeed
By Viewpoints | February 9, 2016
"Customer acquisition costs" is the phrase trip planning naysayers like to use when explaining why... Read More
How a car rental giant is trying to work with (rather than against) Google
News / Online
How a car rental giant is trying to work with (rather than against) Google
By Kevin May | February 8, 2016
Google does not currently have a dedicated car rental service (similar to hotels and flights), so... Read More
Expedia wants you to visit a Swedish castle (before you actually go)
News / Online
Expedia wants you to visit a Swedish castle (before you actually go)
By Kevin May | February 5, 2016
Expedia has teamed up with the Department of Culture in Malmo in Sweden, to create a Streetview-style... Read More
Expedia takes new approach to China
News / Distribution
Expedia takes new approach to China
By Viewpoints | February 4, 2016
When Expedia sold its interest in eLong to Ctrip and others for $671 million last May, questions were... Read More
Case study: How Adara's data helped Idaho Tourism
News / Online
Case study: How Adara's data helped Idaho Tourism
By Sean O'Neil | February 3, 2016
Adara, a maker of business intelligence software, says it has been recently signing up destination... Read More
SEO alert: Google overhauls its travel search interface for mobile
News / Technology
SEO alert: Google overhauls its travel search interface for mobile
By Viewpoints | February 3, 2016
Another day, another search engine optimization (SEO) wobble. In late January, Google released a major... Read More
Five steps to increase bookings with Facebook remarketing
From Our Partners / Distribution
Five steps to increase bookings with Facebook remarketing
By Sponsored Content | February 3, 2016
Today, more than 70% of travel’s digital ad dollars go to direct response advertising. Intent-based... Read More
Five SEO rules for the travel industry
News / Distribution
Five SEO rules for the travel industry
By Viewpoints | February 2, 2016
When it comes to SEO, there are best practices which are universal, immutable laws, and then there are... Read More
Travel Massive launches an industry marketplace
News / Online
Travel Massive launches an industry marketplace
By Sean O'Neil | February 1, 2016
Travel Massive is perhaps best known for its online travel industry meet-ups in dozens of cities... Read More
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