Martin Cowen

Martin Cowen News

News / Online

The social foundation: How social proof increases clickthrough on search

By Nick Vivion | December 14, 2012

Word-of-mouth has always been one of the most powerful - and valuable - forms of marketing, and the... Read More

News / Online

Get inspired by this month's best travel videos, as picked by Vimeo

By Sean O'Neil | December 14, 2012

Chicago, Guangzhou, the USA, Hong Kong, Iceland, and International Banana Museum are all stars in the... Read More

News / Online

Lessons for mobile app developers on why Google Maps for iPhone looks so good

By Sean O'Neil | December 14, 2012

A round-up of frustration detection, user prompts, and other techniques for getting people to like... Read More

News / Online

Big data - where it's coming from, where it's headed [INFOGRAPHIC]

By Linda Fox | December 13, 2012

We've had the articles on the value of big data for the travel industry and some questioning methods... Read More

News / Online

OTAs outshine metasearch sites in sending traffic to air and hotel suppliers, says study

By Sean O'Neil | December 13, 2012

In the past year, traffic to metasearch sites spiked 13%, yet metasearch sites are managing only to... Read More

News / Online

Tight grip: TripAdvisor maintains hold on reviews, doubling offsite views each month

By Nick Vivion | December 13, 2012

TripAdvisor continues to dominate the travel review game: in a little over a year, the company has... Read More

News / Online

Experience Flight brings sky-high tours and activities back down to earth

By Sean O'Neil | December 13, 2012

Australia's Experience Flight is a portal for tours-and-activities that are in the sky, from joy rides... Read More

News / Online

Airlines! Who needs a new distribution platform, just bundle and add a supplement

By Linda Fox | December 13, 2012

Is history repeating itself? An interesting move by Flybe this morning sees the airline going back to... Read More

News / Online

Wifi not a deal breaker when it comes to recommending a hotel

By Linda Fox | December 13, 2012

Travellers might want free wifi in hotels, or in some cases just wifi (even paid) would be nice, but... Read More

News / Online

Ancillary agenda: American Airlines rolls out new pricing structure and booking path

By Nick Vivion | December 12, 2012

Dallas-based American Airlines has rolled out a new pricing structure in a tweaked booking path on... Read More

Load More Martin Cowen News

Most Popular
Latest Stories

Latest Stories

Event

The Phocuswright Conference 2026

Event / Technology

Smarter Insights, Stronger Partnerships: Maximizing Performance With Business Intelligence

Event / Technology

Travel Marketing AI Summit London

News / Technology

Expedia Group makes AI-motivated leadership cuts

News / Technology

PhocusWire's travel tech news briefs: Sabre, Eurostar, Civitatis and more...

November 17-19, 2026

The Phocuswright Conference 2026

The Phocuswright Conference 2026, November 17-19, Ft. Lauderdale, Florida. Register Now.... Register Now

September 17, 2026

Smarter Insights, Stronger Partnerships: Maximizing Performance With Business Intelligence

Learn how commission data and business intelligence can help hotels and agencies benchmark... Register Now

September 8, 2026

Travel Marketing AI Summit London

Phocuswright's Travel Marketing AI summit comes to London, September 8.... Register Now