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Martin Cowen
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News
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Technology
Get with the (digital) program - a strategy for next generation destination marketing
By Linda Fox
|
July 23, 2014
Some great marketing campaigns have come out of tourist boards and destination marketing organisations...
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News
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Online
Social sharing and logins: Who's winning user engagement on social media?
By Nick Vivion
|
July 22, 2014
Engagement is the currency that drives transactions - this applies especially to social networks,...
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News
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Online
Ranking of US destination underscores intense competition for thriving tourism
By Nick Vivion
|
July 22, 2014
Tourism in the United States is on track for another banner year, with over 15 million arrivals in the...
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News
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Technology
Japan Airlines bids to improve ground experience via iBeacon trial
By Linda Fox
|
July 22, 2014
Japan Airlines is the latest to join the Beacon fray with the start of a one-month trial at Haneda...
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News
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Technology
More hotels adopt Intelity's white-label apps
By Sean O'Neil
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July 21, 2014
In the past month, hotel apps have been in the spotlight. Technology firm CheckMate touted its...
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News
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Online
Marketing watch: Viral videos capture spend and Facebook ads across devices
By Nick Vivion
|
July 21, 2014
Viral video spend is set to increase and Facebook will soon track users across devices to deliver a...
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News
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Online
Intent Media closes $22.7 million Series C to drive intent marketing
By Nick Vivion
|
July 21, 2014
Intent Media, a marketing intelligence solutions provider focused on the travel industry, has closed...
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News
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Online
Finnair lambasted online after mistakenly saying it doesn't fly over Ukraine
By Nick Vivion
|
July 18, 2014
Social media is a consistently perilous environment for businesses - something Finnair was reminded of...
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News
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Distribution
Metasurge: How to navigate the growth in metasearch for hotel brands
By Nick Vivion
|
July 18, 2014
L2 Thinktank has applied its marketing intelligence brain to metasearch, coming up with an overview of...
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News
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Online
Hard Rock, JetBlue, and Texas Tourism tap Olapic to filter the Instagram firehose
By Sean O'Neil
|
July 17, 2014
Users of Instagram, the image-sharing platform, have tagged 14 million photos with the #vacation...
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