Marketing

travel-quote-of-the-week-1
News / Online
QOTW: Something to do with travel marketing and kitchens
By PhocusWire | December 15, 2017
Quote from Jim Price, vice president sales in the travel division at PebblePost. Read More
Three techniques used to grow our traffic to over two million users per month
News / Online
Three techniques used to grow our traffic to over two million users per month
By Viewpoints | December 15, 2017
This is a viewpoint from Luc Guilhamon, co-founder and vice president of marketing at Viajala. In a previous column, I shared how Viajala, a Latin American flight and hotel metasearch company I co- Read More
Return of luxury travel marketing success [Episode III of III]
News / Online
Return of luxury travel marketing success [Episode III of III]
By Viewpoints | December 14, 2017
This is a viewpoint from Maria Harrison, president of Bullseye Strategy. The technology of the travel consumer journey (part two of three) In Episode I of this series, we saw how the consumer journe Read More
Mixing media is the smart shift for travel in 2018
Opinion / Online
Mixing media is the smart shift for travel in 2018
By Jim Price - PebblePost | December 13, 2017
There was a shift felt across the travel industry when Booking.com announced in November that they would be more than doubling their investment in television advertising. Read More
The consumer journey strikes back [Episode II of III]
News / Online
The consumer journey strikes back [Episode II of III]
By Viewpoints | December 13, 2017
This is a viewpoint from Maria Harrison, president of Bullseye Strategy. The technology of the travel consumer journey (part two of three) In Episode I of this series, we saw how the consumer journe Read More
Chinese web travel brand Mafengwo raises $133M
News / Online
Chinese web travel brand Mafengwo raises $133M
By Kevin May | December 12, 2017
Another major capital-raise heading to a Chinese online travel agency - this time it's $133 million in the pockets of Mafengwo. Read More
A new hope for direct bookings [Episode I of III]
News / Distribution
A new hope for direct bookings [Episode I of III]
By Viewpoints | December 12, 2017
This is a viewpoint from Maria Harrison, president of Bullseye Strategy. How travelers really use technology for direct bookings (part one of three) A long time ago in a galaxy far, far away, the Co Read More
Podcast: Richard Harris of Intent Media on fostering trust, managing data, and mitigating risk
News / Online
Podcast: Richard Harris of Intent Media on fostering trust, managing data, and mitigating risk
By Nick Vivion | December 11, 2017
Understanding traveler intent has become a critical piece of any marketing effort. Is the consumer at the inspiration stage, or is she ready to book? And how can a traveler's behavior be used to bette Read More
Viator founder slams TripAdvisor over strategy
News / Online
Viator founder slams TripAdvisor over strategy
By Kevin May | December 8, 2017
TripAdvisor has been accused of neglecting its Viator tour and activity booking business by the man who created it in 1995. Read More
rented-guarantee-raise
News / Distribution
Rented raises $125 million for host guarantee plan
By Kevin May | December 7, 2017
Vacation rental management service Rented will use a massive investment windfall to tackle a different type of problem in its sector. Read More
Travel startup investments rise (but low level deals fall)
News / Startups
Travel startup investments rise (but low level deals fall)
By Kevin May | November 30, 2017
Travel technology and online startups have raised a massive $15 billion since 2013 across 1,300 deals - yet the climate for investment is changing. Read More
asia-pacific-traveler-trends
From Our Partners / Online
Expedia Media Solutions on the Asia-Pacific traveler
By PhocusWire | November 29, 2017
The digital behaviour of travelers in China, Japan and Australia was the subject of a recent study by Expedia Media Solutions. Read More
Podcast: Travel Weekly's Arnie Weissmann on decades of industry insights
News / Online
Podcast: Travel Weekly's Arnie Weissmann on decades of industry insights
By Nick Vivion | November 22, 2017
Travel Weekly has been publishing for over sixty years. The media landscape has shifted considerably during the brand's tenure, yet the brand continues to publish print to this day. Current editor-in- Read More
google-football
News / Online
Where are Google's travel search ambitions?
By Kevin May | November 17, 2017
It’s beginning to feel like a different era when Google bought ITA Software in 2010 for $700 million. Read More
shopping-cart
News / Distribution
Where does online travel retailing stand today?
By Ritesh Gupta - China Travel News | November 14, 2017
A major key performance indicator for airlines is about how they monetise their web and mobile traffic. Read More
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