Marketing

News / Online

Google Flights: the mainstream player everyone feared?

By Kevin May | March 2, 2018

Google doesn't really talk about how well its Flights metasearch engine is shaping up against its powerful competitors - but external data providers can help shine a light. Read More

News / Distribution

How innovation in audience data is changing travel metasearch

By Viewpoints | February 28, 2018

This is a viewpoint from Eric Bamberger, SVP, Hospitality, IgnitioneOne. In September, Guggenheim Securities posited that Priceline may be backing away from the hotel metasearch channel and instead Read More

News / Startups

Top reasons why startups end up in the deadpool

By Kevin May | February 16, 2018

The travel industry is littered with the remains of startups that came and went quicker than you can say "great, but please tell us how you're going to make money". Read More

News / Technology

Duetto raises massive $80 million to push hotel tech platform

By Kevin May | February 14, 2018

Duetto can boast $143.2 million in funding rounds to date after landing a huge Series D investment of $80 million this week. Read More

News / Distribution

Hotels admit steep reliance on online travel agencies

By Kevin May | February 13, 2018

Hotels have a high dependency on online travel agencies to distribute their inventory, with almost every other channel deemed to be low on same scale. Read More

News / Online

Expedia splashed out record $5.3 billion on marketing in 2017

By Kevin May | February 12, 2018

Expedia Inc spent a record $5.3 billion on marketing in 2017 - a figure that continues to trouble investors amid its full year financial results. Read More

News / Online

Expedia ticks modest growth in 2017, now charting "new direction"

By Mitra Sorrells | February 8, 2018

Expedia Inc.’s revenue increased 11% in the fourth quarter of 2017 compared to a year prior – up to $2.32 billion – but the diverse online travel company still missed analysts’ expectations by $40... Read More

Bing Phocuswright digital travel marketing study

News / Online

What travel marketers need to know for digital engagement

By Mitra Sorrells | February 6, 2018

Travel marketers should fine-tune digital strategies to attract new customers and reinforce loyalty among existing ones as they strive to prevail in the competitive landscape of online travel agencies,... Read More

From Our Partners / Technology

Download: How digital verification powers new digital travel services across all segments

By Sponsored Content | February 2, 2018

Trust is more crucial than ever in today's digital economy. From the rise of crypto-currencies to the explosive growth of the sharing economy, the need to verify identity has reached nearly every corn Read More

Opinion / Technology

Pulse check: Blockchain not a panacea to disrupt web travel

By Douglas Quinby - Phocuswright | February 1, 2018

People have been bashing online travel agencies since, well, they first came along in the mid-1990s. Read More

News / Distribution

Obama CTO says 'Big Data is BS' in keynote to hoteliers and vendors at HEDNA 2018

By Nick Vivion | February 1, 2018

As far as setting the tone for HEDNA's conference in Austin, TX, Harper Reed offered quite the frame for attendees. Reed is a man of many talents, having moved from founding revolutionary online t-shi Read More

Notated News / Technology

Hard currency wins as Facebook bans cryptocurrency ads

By Kurt Wagner - Recode | January 31, 2018

Interesting move here as Facebook confirms it is banning all ads that promote cryptocurrencies, including bitcoin. Read More

phocuswright research us hotel and lodging

News / Distribution

Research Spotlight: Impact of loyalty rates on US lodging

By PhocusWire | January 31, 2018

The remainder of the decade shows promise for the US hotel industry, with forecasts predicting record occupancy thanks to the strong economic growth and increased demand the sector is currently... Read More