Marketing

News / Online

Paramount teams up with travel startup for "Emily in Paris" trips

By Morgan Hines | September 20, 2023

In this latest example of "set-jetting" initiatives, travel startup Dharma will manage the bookings, payments and guest experience for trips hosted by lifestyle influencers, called “Emileaders.” Read More

News / Technology

HotelRunner acquires point-of-sale system PayPad

By Mitra Sorrells | September 19, 2023

Founded in 2011, this is HotelRunner’s third acquisition, and the company said it is a “significant milestone” as its first product for on-premises sales and payments for hotels. Read More

News / Online

Booking.com prepares to launch credit card in U.S.

By Mitra Sorrells | September 19, 2023

The online travel agency has brought in a former JPMorgan Chase executive to lead the effort and is also hiring for a manager of "co-branded credit card growth and strategy.” Read More

News / Online

Kayak, Tripadvisor on growing their in-house media studios

By Morgan Hines | September 19, 2023

In the last two years both Kayak and Tripadvisor have created content studios that are becoming a growing part of their overall businesses and spurring plans for future investment. Read More

From Our Partners / Online

How booking sites and travel agencies can maximize e-commerce profitability

By Carl Bleich - Bloomreach | September 18, 2023

Discover effective strategies for booking sites and agencies to maximize e-commerce profitability. Learn how to boost revenue through upsell campaigns, building customer loyalty and minimizing... Read More

News / Distribution

Staples tests travel agents in stores in plan to grow travel services

By Mitra Sorrells | September 15, 2023

The office supply retailer has offered TSA PreCheck and passport services for several years and is now talking to travel industry partners about expanding its offerings. Read More

From Our Partners

5 tried and true strategies for effective hotel guest personalization

By Joe Youssef - Amadeus Hospitality | September 7, 2023

Amadeus' Joe Youssef shares strategies for hotels to elevate the guest experience and grow revenue through personalization. Read More

News / Technology

Travel embraces generative AI

By Jamie Biesiada – Travel Weekly | September 6, 2023

The industry has embraced artificial intelligence as a timesaving tool with vast potential, and advisors are studying use cases and developing best practices for deploying the nascent technology. Read More

News / Online

Luxury Escapes’ Schwab on growing fast, being one of a kind and new superstore in Melbourne

By Ian Jarrett - WiT | September 5, 2023

Australia-based Luxury Escapes has seven million members globally and has just opened a store in Melbourne where customers can develop travel plans while sipping champagne. Read More

News / Online

Cendyn acquires hotel digital marketing provider WIHP

By Mitra Sorrells | August 30, 2023

WIHP is based in Paris, extending Cendyn's reach in the EMEA region. Read More

News / Online

TikTok, Instagram, X: How travel startups use social media

By Morgan Hines | August 24, 2023

Travel startups have been using social media as a marketing tool for some time now. But with an ever-evolving social media spectrum, what remains useful? Read More

Opinion / Technology

Data strategies for CVBs in a cookieless future

By Michael Skladony – Semcasting | August 21, 2023

As CVBs and destination marketers prepare for the cookieless future, it becomes crucial to explore strategies for collecting and utilizing first-party data effectively. Read More

Opinion / Online

Transforming brand loyalty into brand love

By Tim Davis – Pace Dimensions | August 18, 2023

How hotel businesses in this volatile market can evolve their loyalty programs to build brand preference and affinity. Read More

News / Online

You, Me & The Machine: The Phocuswright Conference 2023

By PhocusWire | August 17, 2023

Make plans to attend The Phocuswright Conference in November for Center Stage sessions featuring industry leaders along with dedicated programs for innovation, diversity, Young Leaders and... Read More

News / Online

Online travel giants seeking to mix up marketing channels

By Linda Fox | August 15, 2023

Online travel giants Booking Holdings, Expedia Group and Airbnb increased marketing investment marginally in Q2 as all strive to make the most of direct channels. Read More

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