Marketing

From Our Partners / Online

How travel brands can leverage first-party data to activate customers

By PhocusWire | March 11, 2024

Founded in 2010, performance marketing solution Wunderkind works with brands in a variety of verticals, including travel, to strengthen customer relationships and drive revenue. Read More

News / Online

GetYourGuide is hiring a TikTok content creator: Here’s why

By Morgan Hines | March 11, 2024

Despite accelerating efforts to ban TikTok in the United States, GetYourGuide's job opening for a dedicated TikTok creator has received overwhelming interest. Read More

News / Online

Accor’s Maud Bailly on how AI can enhance the luxury hotel experience

By Mitra Sorrells | March 8, 2024

Especially in the luxury sector, Accor's Maud Bailly said, “digital is an enabler” for hotel staff to create an enhanced, more emotional connection with guests. Read More

News / Technology

OpenAI wants to inspire European cities to use GenAI for tourism

By Mitra Sorrells | March 6, 2024

OpenAI is partnering with the city of Dublin to create an itinerary planner built on GPT-4 and to host a workshop in the fall for leaders of other tourism destinations across the EU. Read More

News / Online

Plusgrade gets investment from General Atlantic to fuel growth, M&A

By Mitra Sorrells | March 5, 2024

Founded in 2009, Plusgrade provides ancillary revenue solutions and loyalty expertise for travel suppliers, with more than 200 customers across a variety of sectors. Read More

News / Startups

Life House reaches "amicable resolution" with departing founder and CEO Rami Zeidan

By Mitra Sorrells | March 4, 2024

Zeidan told PhocusWire he is “incredibly proud of what Life House has achieved ... and is looking forward to applying [his] learnings towards his next company.” Read More

News / Online

TravelAI relaunches Casai website with focus on luxury short-term rentals

By D.J. Catron | March 1, 2024

After acquiring the domain name of the Latin American short-term rental startup, TravelAI will use the site to target travelers interested primarily in the Mediterranean and Caribbean. Read More

News / Technology

15below gets investment from LDC to accelerate growth

By Mitra Sorrells | March 1, 2024

Founded in 2000, 15below currently works with more than 60 airlines, rail operators, travel agencies and TMCs and partners with Amadeus and Navitaire. Read More

From Our Partners / Online

Travelers’ choice in 2024: Loyalty worth paying for

By Custom Travel Solutions | February 26, 2024

Loyalty programs that offer a differentiated travel experience, including diverse benefits, opportunities for earning and redeeming rewards and elevated customer assistance, are worth the investment. Read More

News / Technology

Study: How AI boosts digital advertising and direct bookings

By Derek Catron | February 21, 2024

Recent advances in AI’s handling of digital advertising have increased the possibilities for hotels to grow direct bookings, a study from D-Edge found. Read More

News / Technology

Tokyo launches virtual and augmented reality experiences to boost tourism

By Mitra Sorrells | February 20, 2024

The Tokyo government and convention and visitors bureau are creating a metaverse experience on Roblox and also an augmented reality app that can be used in-destination. Read More

News / Online

Airbnb adjusted EBITDA up 28% year over year as inventory grows to nearly 8M

By Morgan Hines | February 13, 2024

Airbnb said it has more than 5 million hosts and the highest inventory growth in 2023 came in Asia Pacific and Latin America. Read More

News / Online

Trivago counting on increased marketing spend to improve results

By Linda Fox | February 7, 2024

Full year revenue for the hotel metasearch service came in at €485 million, down 9% versus 2022, and €92 million for the quarter, down 13% year over year. Read More

News / Online

New report identifies four elements of an effective travel loyalty program

By Mitra Sorrells | February 6, 2024

Sustainability, lifestyle rewards, personalization and integration of fintech tools stand out in iSeatz’ survey of consumers and loyalty program managers. Read More

News / Technology

Trip.com Group creates travel app for Apple Vision Pro

By Morgan Hines | February 5, 2024

Trip.com Group's Trip.Vision app is intended to bring realistic destination experiences to users at home - enabling them to to virtually explore places including Antarctica, the Maldives, Mount Everest... Read More

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