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PhocusWire's travel tech news briefs: Amex GBT, Google, Agoda and more...
News / Technology
PhocusWire's travel tech news briefs: Amex GBT, Google, Agoda and more...
By PhocusWire | April 3, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Travel marketing's AI identity crisis
News / Technology
Travel marketing's AI identity crisis
By Morgan Hines | April 2, 2026
Industry leaders at Phocuswright’s Travel Marketing AI Summit shared varying perspectives on the future of the funnel. Read More
Why Google will win the agentic e-commerce race and what it means for travel
Opinion / Technology
Why Google will win the agentic e-commerce race and what it means for travel
By Mario Gavira - Travelier | March 23, 2026
Google doesn’t need to reinvent the wheel, it just needs to win against OpenAI to become the go-to AI travel assistant. Read More
Google adds cart, loyalty features to UCP
News / Technology
Google adds cart, loyalty features to UCP
By Linda Fox | March 20, 2026
The company has added cart and loyalty capabilities to simplify the shopping experience. Read More
Google Maps adds Gemini-powered conversational interface
News / Technology
Google Maps adds Gemini-powered conversational interface
By Abby Crotty | March 13, 2026
The company also revamped the visual and functional aspects of Google Maps via its Immersive Navigation update. Read More
Short-term rental sector bets on AI search to drive direct bookings
News / Technology
Short-term rental sector bets on AI search to drive direct bookings
By Matthew Parsons | March 12, 2026
Direct rental bookings are modest today, but AI could help change that. Read More
PhocusWire's weekly travel tech news briefs: HBX Group, Google, GetYourGuide and more...
News / Technology
PhocusWire's weekly travel tech news briefs: HBX Group, Google, GetYourGuide and more...
By PhocusWire | March 6, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Agentic AI in travel: Technology readiness and consumer trust
News / Technology
Agentic AI in travel: Technology readiness and consumer trust
By Linda Fox | March 6, 2026
Executives from Booking.com, Google, Sabre and Skyscanner discuss the challenges for the travel industry in adopting agentic AI. Read More
Wyndham working across AI platforms to drive direct bookings
News / Online
Wyndham working across AI platforms to drive direct bookings
By Linda Fox | February 20, 2026
Wyndham's CEO Geoffrey Ballotti discussed how the company's AI initiatives will help customers find its properties, boost the guest experience and increase direct bookings. Read More
WebMCP offers path for travel sites to become ‘agent-ready’
News / Technology
WebMCP offers path for travel sites to become ‘agent-ready’
By Morgan Hines | February 18, 2026
Travel was highlighted as a use case for the WebMCP standard driven by Google and Microsoft. Read More
IHG plans AI-compatible hotel content platform
News / Technology
IHG plans AI-compatible hotel content platform
By Linda Fox | February 17, 2026
IHG, whose brands include Holiday Inn and Crowne Plaza, is grouping AI into three areas: guest acquisition, commercial optimization and cost efficiency.  Read More
Google testing ad formats for travel in AI Mode
News / Online
Google testing ad formats for travel in AI Mode
By Linda Fox | February 13, 2026
Google is testing ad formats in retail and said similar tests were happening in other industries such as travel. Read More
Expedia Group sees double-digit growth in revenue, gross bookings as AI push continues
News / Technology
Expedia Group sees double-digit growth in revenue, gross bookings as AI push continues
By Abby Crotty | February 12, 2026
Revenue was up 11% year over year to $3.5 billion, while total gross bookings were up 11% to $27 billion in Q4 2025. Read More
Marriott shares details of AI projects, partnerships
News / Technology
Marriott shares details of AI projects, partnerships
By Linda Fox | February 11, 2026
Marriott plans to deploy natural language search across Marriott.com and the Bonvoy mobile app in the first half of 2026. Read More
Expedia's Ariane Gorin on AI visibility, traveler experience and activities growth
News / Online
Expedia's Ariane Gorin on AI visibility, traveler experience and activities growth
By Linda Fox | January 29, 2026
Expedia Group CEO Ariane Gorin says she is especially proud of how the OTA has been "going after AI" in recent years. Read More