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Google
News
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Online
Google's three best practices to capture travel demand
By Mitra Sorrells
|
August 2, 2022
As travel-related searches increase, Google offers tips on how brands can use data to drive bookings.
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From Our Partners
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Online
Google on the motivations, expectations of leisure travelers
By PhocusWire
|
July 29, 2022
Google shares a preview of findings from its upcoming "Expectations of the Evolving Traveler" report.
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News
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Online
Digital regulation gets go-ahead in Europe
By Linda Fox
|
July 28, 2022
Travel companies see a more level playing field and innovation coming out of the European Commission's Digital Markets Act.
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News
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Online
My Method... How this hotel chain increased paid search return by 80%
By Luc Guilhamon - Equeco
|
July 18, 2022
The Mexico-based chain Hoteles City is using a solution from Equeco to find keywords that add efficiency and revenue to its business.
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News
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Online
Google, Travalyst and more on travel’s path to sustainability
By PhocusWire
|
July 12, 2022
Travel leaders from Google, Travalyst, Booking.com and Byway discuss current efforts and future plans related to sustainable travel.
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News
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Online
Travel pundits talk plumbing, pandemic and emerging tech
By PhocusWire
|
June 29, 2022
The travel industry remains complex, and some are concerned the opportunity to build back better may be lost.
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News
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Technology
Minieye tops up Series D for autonomous driving tech
By Linda Fox
|
June 9, 2022
Minieye brings its Series D round to a close with $120 million to invest in its autonomous driving technology.
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News
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Online
Phocuswright Europe 2022: Sustainability in the spotlight
By PhocusWire
|
June 6, 2022
Leaders from the Travalyst Coalition, Booking.com, Google and Byway Travel come together to discuss the travel industry's path to sustainability during Phocuswright Europe.
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Opinion
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Online
How to increase bookings in a cookieless world
By Kurt Weinsheimer - Sojern
|
May 24, 2022
Marketers must not only capture first-party data in a cookieless world but also activate it.
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Opinion
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Technology
A hotelier's guide to Google Analytics 4
By Sam Weston - 80 Days
|
May 23, 2022
It's an end of an era: Google is sunsetting Universal Analytics. Here's what hotels need to know the successor, Google Analytics 4.
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News
/
Technology
Google Maps get a boost with immersive view
By Linda Fox
|
May 16, 2022
The Google Maps update will begin rolling out later this year with cities including London, Los Angeles and Tokyo to come first.
Read More
News
/
Startups
Katanox raises $5.7M, adds Expedia exec Rob Torres to board
By Mitra Sorrells
|
May 12, 2022
Katanox says it will use this funding to expand internationally and further develop its platform and integrations with CRS, PMS and payment service providers.
Read More
Opinion
/
Online
The third-party cookie is crumbling - now what?
By Kurt Weinsheimer - Sojern
|
May 12, 2022
When third-party cookies go away, marketers must rely more than ever on first-party cookies - and that’s a good thing
Read More
News
/
Online
Google enhances trip-planning tools as travel searches boom
By Mitra Sorrells
|
May 2, 2022
Google is launching new tools related to flight and hotel searches and general trip planning.
Read More
Opinion
/
Online
Asia’s travelers are back with new preferences and expectations
By Hermione Joye - Google
|
April 29, 2022
Google shares data on recovery in APAC and how travel companies can seize the opportunity to capture consumer interest.
Read More
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