GetYourGuide

News / Technology

Tour operators question OTA rankings as AI changes travel discovery

By Marisa Garcia | October 21, 2026

Some tours and activities operators are reporting sharp declines in bookings through OTAs, even as their overall business grows. Read More

News / Technology

Booking Holdings-backed Lola unveils membership model for AI travel and experiences assistant

By Abby Crotty | September 29, 2026

Kayak founders Steve Hafner and Paul English share new details on Lola, the new AI assistant they are building with paid memberships, booking capabilities and ad-free recommendations. Read More

News / Technology

The challenge of keeping AI-generated travel review summaries accurate, objective and useful

By Abby Crotty | August 13, 2026

AI-generated review summaries promise simplicity in travel, but can they capture the full picture? Read More

Opinion / Distribution

The hotel industry's real TikTok GO problem has nothing to do with TikTok

By Boštjan Koželj | June 16, 2026

Boštjan Koželj argues that hotels risk missing the next wave of AI-driven distribution because many still lack the machine-readable infrastructure needed to compete in emerging channels. Read More

News / Technology

TikTok formalizes in-app travel bookings with Booking.com, Expedia, Trip.com among partners

By Morgan Hines | May 12, 2026

TikTok GO brings in-app travel booking to 200 million U.S. users, compressing the path from video discovery to reservation. Read More

News / Technology

PhocusWire's travel tech news briefs: Virgin Atlantic, GetYourGuide, ATPCO and more...

By PhocusWire | April 24, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Technology

PhocusWire's weekly travel tech news briefs: HBX Group, Google, GetYourGuide and more...

By PhocusWire | March 6, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Technology

Travel industry leaders' 2026 predictions

By Morgan Hines | January 5, 2026

PhocusWire asked industry stakeholders from Priceline, HolidayPirates, Cloudbeds and more about what 2026 will look like in travel. Read More

News / Online

PhocusWire’s most memorable interviews of 2025

By PhocusWire | December 30, 2025

The PhocusWire team curated a list of 10 insightful interviews this year, focusing on news value and relevance to 2025's top themes. Read More

News / Online

Travel's movers, shakers and newsmakers in 2025

By PhocusWire | December 17, 2025

PhocusWire names its 2025 newsmakers, spotlighting the companies and individuals behind the most significant moves. Read More

News / Technology

GetYourGuide launches new, upgraded partner features

By Morgan Hines | September 25, 2025

The new and updated features include artificial intelligence-powered review management, a redesigned listing page, category expansion and enhanced discovery. Read More

Opinion / Online

The coming wave: Consolidation in tours and experiences

By Douglas Quinby - Arival | September 23, 2025

Arival CEO and co-founder Douglas Quinby discusses the potential for consolidation and brand-building in tours and experiences. Read More

News / Online

How the tourism industry can manage attractions overcrowding

By Marisa Garcia | July 1, 2025

Cities, operators and policymakers must reconsider ticket sales, who gets access and what fair visitation looks like as post-pandemic tourism rises. Read More

Interview / Online

CEO Spotlight: Johannes Reck of GetYourGuide

By Morgan Hines | May 8, 2025

Johannes Reck, CEO of GetYourGuide, has been on a decade and a half journey with the experiences-focused company that he co-founded in 2009 with three classmates. Read More

News / Technology

GetYourGuide launches AI tools, expands to shows, events

By Morgan Hines | April 28, 2025

The marketplace for experience discovery and booking announced an array of new features, including AI insights for content, seat selection and more. Read More

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