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Skyscanner rolls out flight search chat bot for Facebook Messenger
News / Technology
Skyscanner rolls out flight search chat bot for Facebook Messenger
By Sean O'Neil | May 26, 2016
Users of Facebook Messenger (or people who go to Skyscanner's Facebook page and send it a private message) can now chat with its bot about flight search. The UK-based metasearch site is the first p Read More
TripAdvisor concedes Trip Friends didn't work out as planned
News / Online
TripAdvisor concedes Trip Friends didn't work out as planned
By Kevin May | May 12, 2016
It seemed such an obvious idea at the time - connect the world's largest social network to the world's most visited travel website. This was how many considered the decision by TripAdvisor in June Read More
10 reasons why Dynamic Ads for Travel from Facebook heralds a new era of travel marketing
From Our Partners / Technology
10 reasons why Dynamic Ads for Travel from Facebook heralds a new era of travel marketing
By Sponsored Content | May 11, 2016
This week Facebook has launched Dynamic Ads for Travel (DAT), its native retargeting solution for travel advertisers, as Tnooz first reported. NB This is a viewpoint by Burcu Gobuluk, chief operati Read More
Facebook overhauls Dynamic Ads, just for travel marketers
News / Online
Facebook overhauls Dynamic Ads, just for travel marketers
By Kevin May | May 10, 2016
Facebook is jumping on the realisation for many travel brands that the omnipresent social network can be an important part of their marketing activity. The company is this week relaunching the exis Read More
Age of flying bots - what airlines should do in 2016
News / Technology
Age of flying bots - what airlines should do in 2016
By Viewpoints | May 6, 2016
Airlines will be one of the first sectors to push into messaging-driven experiences, as shown by KLM’s bot launched at Facebook’s F8 Conference last month. NB: This is an analysis by Nadav Gur, fou Read More
TV and social media top for influencing destination choice
News / Online
TV and social media top for influencing destination choice
By Kevin May | April 29, 2016
Travellers claim they get most of their inspiration for where to go on a trip from watching television and sites such as Facebook and Instagram. YouGov surveyed 10,000 travellers in the Middle East Read More
Travel influencers - a giant echo chamber, or a unique voice after all?
News
Travel influencers - a giant echo chamber, or a unique voice after all?
By Kevin May | April 26, 2016
Travel bloggers have often been challenged by their critics for mostly preaching to the converted when it comes to their outpourings on social media. This notion is primarily due to the accusation Read More
For any travel query, Facebook Messenger thinks there's a bot for that
News
For any travel query, Facebook Messenger thinks there's a bot for that
By Sean O'Neil | April 12, 2016
Today at Facebook's annual global developer conference in San Francisco, the company gave outside developers coding tools and tips on how to build chatbots, or text-based interactive services, for the Read More
Why airports are slow to install beacons
News / Technology
Why airports are slow to install beacons
By Benét Wilson | April 7, 2016
During a recent trip to Miami International Airport, I had the chance to try out the facility’s app, which is driven by beacons, or short-range, location-detection devices. Miami International is s Read More
Live, 360, or virtual video: Facebook's new video formats catch marketers' eyes
News / Technology
Live, 360, or virtual video: Facebook's new video formats catch marketers' eyes
By Sean O'Neil | April 6, 2016
Today Facebook upgraded its live video broadcasting feature, enabling users to stream video to groups or in scheduled events. The new functionality could be useful to travel marketers, who could u Read More
Expedia programmes marketing campaigns from TV to Facebook and Instagram
News
Expedia programmes marketing campaigns from TV to Facebook and Instagram
By Kevin May | April 1, 2016
Expedia is one of a number of consumer brands that have been first to test a technology that connects the dots between TV and social media advertising. The US-based online travel agency has worked Read More
Virgin Atlantic feels force of Chinese social media after alleged racist incident
News
Virgin Atlantic feels force of Chinese social media after alleged racist incident
By Kevin May | March 18, 2016
Virgin Atlantic has found itself on the receiving end of a barrage of criticism on social media following reports of a racist incident on a flight to China. The incident is said to have taken place Read More
There's a hole in my Bucket - RIP another trip planning startup
News
There's a hole in my Bucket - RIP another trip planning startup
By Kevin May | March 10, 2016
"With a heavy heart, today we announce that we'll be closing our doors on Bucket," says the email to users of the trip planning startup this week. In short, CEO and co-founder Julia Lam has shut th Read More
Why airlines can’t ignore the power of social capital seekers
From Our Partners / Online
Why airlines can’t ignore the power of social capital seekers
By Sponsored Content | February 17, 2016
We have entered a new era in travel: the age of traveler power. To serve a more informed, influential, always-connected traveler, the travel industry - and especially airlines - need to deliver a more Read More
Travel search service tries to make hay whilst Facebook still shines
News
Travel search service tries to make hay whilst Facebook still shines
By Kevin May | February 15, 2016
Countless travel brands have turned to Facebook in recent years in an attempt to expand their digital marketing efforts. In part, this has been in response to the difficulties many face with their Read More
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